Fan Fest for IHSAA State Finals a Success

Indiana's News Center To help get the community pumped up for the girls state basketball championship games Saturday local organizations put on a pep rally at Spiece Fieldhouse. "Fan Fest was a great way for families to spend their Friday night! Everyone in attendance had a grand time playing games and enjoying the camaraderie," said Foundation Executive Director Catherine Hill.

2010-03-08T17:10:04-05:00

"Fort Wayne really knows how to come together for a party and hosting the girls’ state finals is certainly something to celebrate. The fact that we raised $2,000 for Vera Bradley Foundation and IHSAA is icing on the cake!” <a href="http://www.indianasnewscenter.com/news/local/86695617.html" target='_blank'>Read more &raquo</a> <a href="http://www.facebook.com/album.php?aid=157665&id=19988536029&saved" target='_blank'>See photos &raquo</a>

193 Fort Wayne, Indiana

2010-03-08T12:00:00-05:00

Fan Fest for IHSAA State Finals a Success

2010-03-11T13:44:28-05:00

The Journal Gazette Pink has become the internationally recognized symbol for breast cancer awareness, but the Vera Bradley Foundation for Breast Cancer Research Laboratories aren’t as drenched in pink as one might expect. The pink lettering outside the labs’ doors and a few unobtrusive signs are the only pretty packaging to suggest the nature of the lab’s research.

2010-03-02T14:04:05-05:00

But pink – in particular, the pink ribbons festooning Fort Wayne during the Vera Bradley Classic golf tournament – helped lure Dr. Linda Malkas to Indianapolis from the University of Maryland in 2001. <a href=" http://www.journalgazette.net/article/20091129/LOCAL/311299886" target='_blank'>Read more »</a>

192 Fort Wayne, Indiana

2010-03-01T00:00:00-05:00

Millions Donated Help IU Assemble Top Research Team

2010-03-10T10:03:16-05:00

Huntington University It was a special day at the Merillat Complex as the Huntington College Foresters' hosted their second annual Pink Out event. They not only won, they also raised a total of $2,000 to benefit the Vera Bradley Foundation for Breast Cancer.

2010-02-23T15:34:37-05:00

Not only did the NAIA 18th-ranked Foresters (19-7, 10-4) down the visiting Spring Arbor Cougars (4-22, 2-13) 77-57, more importantly they raised a total of $2,000 to benefit the Vera Bradley Foundation for Breast Cancer. As part of the Pink Out festivities, thirty-six breast cancer survivors were honored during a half-time ceremony with each receiving a coin purse from the Vera Bradley Foundation. <a href="http://www.huntington.edu/athletics/wbasketball/0910/0910Results/02-13SAU.htm" target='_blank'>Read more »</a> <a href="http://www.facebook.com/verabradleyfoundation?v=photos#!/album.php?aid=152639&id=19988536029" target='_blank'>See photos »</a>

191 Huntington, Indiana

2010-02-22T00:00:00-05:00

Huntington University Wins Pink Out Game

2010-03-10T10:03:45-05:00

Ana Mantica, Content Editor Partnering with the Vera Bradley Foundation for Breast Cancer, the Fort Wayne Area High School Hockey League helped raise money for breast cancer research during their annal "Stick it to Cancer" event. “It’s was a huge honor to attend "Stick it to Cancer." I was especially touched by the players who invited the cancer survivors in their lives," says Foundation Executive Director Catherine Hill. "This event was another reminder that cancer affects us all, and unites us in a common goal to put an end to it.”

2010-02-19T13:41:07-05:00

Fans were able to tour the Canlan Ice Sports, the new ice and sports complex in Indiana and enjoy competitive hockey; meet legendary Komets player Eddie “Mr. Komet” Long; and cheer on local hockey teams on the ice. Vera Bradley Chief Operating Officer Jill Nichols also had the opportunity to take part in the opening ceremonies by dropping the ceremonial puck. <a href="http://www.news-sentinel.com/apps/pbcs.dll/article?AID=/20100218/SPORTS/2180346/1002" TARGET="_blank">Read more »</a>

190 Fort Wayne, Indiana

2010-02-18T01:00:00-05:00

Hockey Teams Raise Funds for Breast Cancer Research

2010-03-10T10:04:08-05:00

Indiana's News Center The Vera Bradley Foundation for Breast Cancer and the IPFW Women's basketball program teamed up Saturday to raise money for breast cancer research. The game started off with a quick blow of a pink whistle. The Lady Dons sported cool custom made pink shoes.

2010-02-08T11:05:55-05:00

The sea of pink in the Allen County Memorial Coliseum was apart of the third annual IPFW Pink Out bringing survivors together to benefit breast cancer research. <a href="http://www.indianasnewscenter.com/news/local/83729207.html" TARGET="_blank">Read more »</a> <a href="http://www.facebook.com/album.php?aid=148365&id=19988536029&saved#!/album.php?aid=148365&id=19988536029" TARGET="_blank">See photos »</a>

188 Fort Wayne, Indiana

2010-02-07T01:12:00-05:00

IPFW Goes "Pink" for Breast Cancer Research

2010-03-10T10:04:41-05:00

Ana Mantica, Content Editor Pink, the universal color for breast cancer awareness is boldly scattered throughout Vera Bradley’s new breast cancer awareness color Loves Me …

2010-01-20T08:26:15-05:00

<img src="/system/images/4/original/100121-lovesme.jpg"> “Pink is obviously the color of awareness and the daisy is known for its healing natures,” says Vera Bradley Vice President of Design Veronique Poudrier. With a navy blue background that represents trustworthiness and dependability, the new color is designed to appeal to a large audience. The bright and cheerful pattern of Loves Me … is reminiscent of the free spirit 60’s says the Vera Bradley design team. “Loves me … is a large scale print that was inspired by an original 60’s American textile,” adds Poudrier. 10% of the net proceeds of the sale of items in <a href="rabradley.com/category/Color/Loves Me/740/pc/639.uts">Loves Me  …</a> benefits the Vera Bradley Foundation for Breast Cancer and other breast cancer related projects and services. Since "Return to Happiness" in 1998, eight <a href="http://www.verabradley.org/foundationcolors">breast cancer awareness designs</a> have raised funds and awareness for the cure. It is important to us that the breast cancer awareness patterns tug at our heart strings, and Loves Me … does just that! says Poudrier. “We like the emotions to show through the patterns we design. What an honor it is to work on breast cancer awareness items!”

187 Fort Wayne, Indiana

2010-01-19T00:00:00-05:00

New Breast Cancer Awareness Color: Loves Me …!

2010-03-10T10:05:53-05:00

Ana Mantica, Content Editor We’re kicking off the year with a new group of partners raising funds and awareness for the Vera Bradley Foundation!

2010-01-11T14:46:33-05:00

“Team Vera Bradley Foundation” is a professional women’s cycling team with a mission that’s bigger than just a winning season! More information and related links will be posted on <a href="http://www.verabradley.org">verabradley.org</a> before their race season begins in March. <a href="http://www.ppolnews.com/?id=85408&keys=VeraBradley-CarrieCash-Ploch-Charity">PPOL: News, News About Cycling</a> Team Vera Bradley Foundation launches fundraising efforts in St. Louis, MO. <a href="http://rollerraceforthecure.blogspot.com/">Roller Race for the Cure</a> Meet Carrie Cash, "Team Vera Bradley Foundation" cyclist.

186 Fort Wayne, Indiana

2010-01-10T14:37:00-05:00

Team Vera Bradley Foundation Launches Fundraising Efforts

2010-01-11T15:06:33-05:00

Catherine Hill, Executive Director As we began our 2009 fiscal year, we braced for significant decline in donors and dollars. A year later, I am delighted to report that you, our dedicated partners, have declared loud and clear that breast cancer research cannot be delayed! Please accept my humble gratitude for finding a way to remain committed even as the economy challenges our goals. At the end of our fiscal year, we made two exciting announcements. First, the Vera Bradley Foundation has completed $10 million of giving to the Indiana University Melvin and Bren Simon Cancer Center. Second, we’ve announced that we are doubling that commitment. We’ve pledged another $10 million to continue this important work. While we have made incredible progress toward our search for a cure, our work is not done!

false

2009-03-04T18:03:51-05:00

<div style="width: 188px; margin: 15px 0 20px 20px; float: right; padding-bottom: 8px; border-bottom: 5px solid #cccccc;"><div style="text-align: center;"><img src="/images/posts/090115-ribbon.jpg" height="188" alt="Pink Ribbon" width="188" style="display: block;" /></div> A pink ribbon symbolizing hope along the pathway to this year's Classic.</div> In 2009, we continued to invest in a diverse and talented team of researchers, we broadened our base of donor partners, and we strengthened our commitment for giving through the Vera Bradley brand. RESEARCH: <a href="http://www.cancer.iu.edu/news/article.php?id=2133" target="_blank">Indiana University Simon Cancer Center</a> opened the doors to the Vera Bradley Foundation for Breast Cancer Research Laboratories this year. The dynamic team of researchers housed within the new center are collaborating at an unprecedented pace to translate discoveries from the lab to clinical trials and ultimately directly to the patients. The IU Simon Cancer Center was redesignated by the National Cancer Institute and maintains its ranking among the elite cancer centers in the country. In particular, the Breast Cancer Research Program was given an outstanding score by the NCI. Shining the national spotlight on the breast cancer team, Dr. George Sledge, co-director of the team, has also been named president-elect of the American Society of Clinical Oncology, the nation’s largest clinical cancer research organization, guiding cancer treatment advancements through the development of major national research drug trials. “Vera Bradley Foundation funding has allowed us to be a leader in understanding breast cancer and to be at the forefront of critical discoveries,” says Dr. Sledge. “We now know that breast cancer is not a single disease, but many unique diseases. We also know that we are unlikely to find one magic bullet that cures all cases. Instead, we are working to develop an arsenal of successful treatment options and then learn how to determine the best approach for each individual woman.” FUNDRAISING: We introduced our “Hope Grows” campaign inviting individual donors to plant a seed and grow a cure with a fresh new pink ribbon flower logo and seed packets of pink cosmos flowers for each donation. In 2008, 2,258 individual and corporate donors made direct contributions to the Foundation. In 2009, this number grew to 2,905. While this tells an exciting story in and of itself, it doesn’t fully capture the true number of new partners who have joined us. More and more individuals, businesses and organizations are hosting events to benefit the Vera Bradley Foundation. With each of these, our network of friends and supporters grows. From a convention in Oregon, to a Broadway revue in Indianapolis and a fashion show in Ohio, to a baseball game in New York, and a week full events ending in a gala in New Hampshire, thousands of people have heard the important message about the research we support and are adding the Vera Bradley Foundation to their list of priorities. Taking the coast-to-coast message even more literally, a team of amateur (and awfully courageous!) bicyclists rode non-stop for seven days this summer raising funds and awareness for the Foundation in the Race Across America. Finally, social media outlets like <a href="http://www.facebook.com/verabradleyfoundation" target="_blank">Facebook</a> and <a href="http://twitter.com/followheidi" target="_blank">Twitter</a> have helped to strengthen and spread our circle of supporters; and our beloved Foundation Development Ambassador, and breast cancer survivor, Heidi Floyd, continues her well-loved <a href="http://verabradleyfoundation.blogspot.com/" target="_blank">blog</a> capturing the inspiring stories of survivors and caregivers she meets throughout the country. VERA BRADLEY'S COMMITMENT Vera Bradley contributed 10% of the net proceeds from our breast cancer awareness color Hope Garden to the Foundation in 2009. In addition, the company underwrites Foundation staff salaries and company resources like creative marketing and product development expertise administrative time, and employee volunteer hours are contributed in-kind. In all, <a href="http://www.verabradley.com "target="_blank">Vera Bradley</a> gave more than $1.3 million to the Foundation in 2009. What a remarkable statement about Vera Bradley’s genuine commitment to a healthy future for our families, friends and customers. With gratitude, <img src="/images/posts/CatherineHill.png" height="35" alt="Catherine Hill" width="200" class="normal" style="margin: 8px 0; display: block;" /> Catherine Hill Executive Director

95 Fort Wayne, IN

2010-01-01T12:00:00-05:00

Vera Bradley Foundation 2009 Wrap-Up

2010-02-10T11:18:02-05:00

Ana Mantica, Content Editor This season, give the gift of hope and support breast cancer research. Here are three easy ways to give a gift of hope and make a difference.

2009-12-15T13:20:28-05:00

DONATE Make We’ll send your loved one an email holiday greeting letting them know a gift has been made in their honor when you make an <a href="http://www.verabradley.org/support">online donation</a> to the Vera Bradley Foundation. BE SWEET Purchase a Hope Garden Cookie Bouquet with a personalized holiday greeting. 20% of proceeds from each bouquet benefit the Foundation. Visit <a href="http://www.corsoscookies.com/">corsoscookies.com</a> to order. GIVE TWICE Shop for items in Hope Garden. 10% of net proceeds from sales will be donated to the Vera Bradley Foundation and other breast cancer projects and services. See all items in Hope Garden at <a href="http://www.verabradley.com/category/Color/Hope-Garden/651/pc/639.uts">verabradley.com</a>.

185 Fort Wayne, Indiana

2009-12-15T13:16:00-05:00

Three Ways to Give a Gift of Hope and Make a Difference

2009-12-15T13:22:55-05:00

Ana Mantica, Content Editor Our very own Vera Bradley Chair in Oncology Dr. Linda Malkas appeared in an interview on the Indianapolis Star weekly webcast Biz Buzz with business and health care report Daniel Lee.

2009-12-10T09:18:23-05:00

Dr. Malkas shared the latest research at Indiana University Simon Cancer Center in Indianapolis and discussed recent breast cancer research in the news. <a href="http://www.indystar.com/section/VideoNetwork?bctid=55680761001#/News/Biz+Buzz%3A+mammograms%2C+cancer+research/51920173001/51729713001/55680761001" target='_blank'>See the interview »</a>

184 Indianapolis, Indiana

2009-12-10T08:37:00-05:00

Dr. Linda Malkas appears on Indianapolis Star News Show

2010-03-10T10:09:27-05:00

Melissa Schenkel, Public Relations Representative Not only does Vera Bradley make popular handbags, but it also fights against breast cancer. The Vera Bradley Foundation for Breast Cancer today (Nov. 12) announced that it is committing $10 million to breast cancer research at the Indiana University Melvin and Bren Simon Cancer Center.

2009-11-12T09:13:44-05:00

“The decision of our foundation board was unanimous,” Patricia R. Miller, co-founder of Vera Bradley, said of the gift. “Generosity and commitment like that from the Vera Bradley Foundation are what will make the difference in this disease,” D. Craig Brater, dean of the IU School of Medicine, said. “These gifts touch women every day, not just in Indiana, but all over the world.” “When we made our first pledge of $1.2 million in 1998, we had no idea so much lifesaving research would come from our partnership with IU,” Barbara Baekgaard, Miller’s business partner, said. “We just knew we had to do something about a disease that took the life of a very good friend.” In addition to the 1998 pledge, Vera Bradley Foundation made pledges to the cancer center’s breast cancer research program of $2 million in 2003 and $6.8 million in 2006. Those gifts represent the single-largest philanthropic resource for IU’s program. The foundation’s generosity is spurring the development of new treatments for women with advanced forms of this disease. “Vera Bradley Foundation funding has allowed us to be a leader in understanding breast cancer and to be at the forefront of critical discoveries,” George W. Sledge, M.D., co-director of the IU Simon Cancer Center breast cancer program, said. “We now know that breast cancer is not a single disease, but many unique diseases. We also know that we are unlikely to find one magic bullet that cures all cases. Instead, we are working to develop an arsenal of successful treatment options and then learn how to determine the best approach for each individual woman.” Dr. Sledge and co-director Linda Malkas, Ph.D., point to multiple advancements made possible in the last 10 years as a result of Vera Bradley Foundation funding: <ul> <li>IU is now the only site in the world testing the only potential new therapy to force breast cancer cells to grow old and die. The IU researcher who played a pivotal role in developing the drug trained under one of the scientists who shared the 2009 Nobel Prize in Medicine for pioneering this groundbreaking area of science.</li> <li>Patients at the IU Simon Cancer Center have been the first in the world to receive new life-extending therapies such as Avastin. As a direct result of IU research, the drug recently received FDA approval for the treatment of advanced breast cancer.</li> <li>Indiana University’s breast cancer program has grown to 34 members, up from six in 1999. Vera Bradley funding was directly used to recruit 10 of these faculty members, including Dr. Malkas, who is the Vera Bradley Chair in Oncology.</li> <li>In 2008, the breast cancer research program was reviewed by the National Cancer Institute (NCI). The program received the NCI’s highest ranking.</li> <li>Annual research grant funding for the 34-member team now exceeds $10 million.</li></ul> In recognition of the foundation’s past gifts, IU recently established the Vera Bradley Foundation for Breast Cancer Research Laboratories, located in Joseph E. Walther Hall, the school of medicine’s newest and largest research building. “The women and volunteers who work so hard in Fort Wayne to raise this money inspire us. We love our partnership with the Vera Bradley Foundation for Breast Cancer. We are committed to them and to our patients who count on us,” Dr. Malkas said. Additional stories: <a href="http://www.verabradley.org/posts/154-Research-Highlights">Research Highlights</a> <a href="http://www.verabradley.org/posts/59-Finding-a-Cure-Research-Updates-amp-Highlights">Finding a Cure: Research Updates and Highlights</a> <a href="http://www.idsnews.com/news/story.aspx?id=72077">Indiana Daily Student</a> Vera Bradley pledges $10M to Simon Center About the Vera Bradley Foundation for Breast Cancer: The Vera Bradley Foundation for Breast Cancer is celebrating its 11 years of funding breast cancer research at the IU School of Medicine. With the endowment of the Vera Bradley Chair in Oncology, currently held by Dr. Malkas, and other gifts totaling $10 million, the Vera Bradley Foundation for Breast Cancer is doing its part to eradicate breast cancer. The Foundation receives funding through the sale of Vera Bradley breast cancer awareness designs, special events across the nation and through donations on <h ref="http://www.verabradley.org">verabradley.org</a>.

183 Fort Wayne, Indiana

2009-11-12T09:05:00-05:00

Vera Bradley Foundation for Breast Cancer Pledges $10 Million to IU Simon Cancer Center

2009-11-20T10:03:17-05:00

Ana Mantica, Content Editor Vera Bradley Retailer Irene & Co. in Panama City, Florida, held their Annual Tickled Pink event Thursday, October 8.

2009-10-19T11:16:16-04:00

The "friendraiser" included live music, pink ribbons and luminaries in honor of those touched by breast cancer, and guest speaker Heidi Floyd, Foundation Development Ambassador. This is the store's second year hosting the event, which raises funds for the Vera Bradley Foundation for Breast Cancer. <a href="http://www.verabradley.com/custserv/store_detail.jsp?storeId=6034"target=”_blank”>Irene & Co.</a> 700 Pier Park Dr. Panama City, FL <script type='text/javascript' src='http://ww2.WJHG.com/global/video/videoplayer.js?rnd=703643;hostDomain=ww2.WJHG.com;playerWidth=400;playerHeight=300;isShowIcon=true;clipId=4198822;flvUri=;thirdpartymrssurl=;playerType=STANDARD_EMBEDDEDscript'></script>

182 Panama City, Florida

2009-10-19T10:47:00-04:00

Store Spotlight: Vera Bradley Retailer Irene & Co.

2009-10-19T11:19:05-04:00

Ana Mantica, Content Editor Good friends, fun entertainment, a worthy cause … they’re the magic ingredients for a great party! This year’s annual Tickled Pink Girl’s Night Out had the perfect mix.

2009-10-15T13:45:40-04:00

More than 500 women decked in their prettiest pink attire joined us for the Vera Bradley Foundation for Breast Cancer’s 6th annual soiree, which raised nearly $54,000 for breast cancer research. “Tickled Pink is a chance to celebrate our girlfriends who battle breast cancer as well as those who are committed to ending it,” says Catherine Hill, executive director of the Vera Bradley Foundation. “Thanks to the generosity of our sponsors, Manpower and CWI Logistics, and the amazing support of our hospitality and beverage donors, Tickled Pink 2009 was our best ever!” Vera Bradley transformed its state-of-the-art operations and distribution center in Fort Wayne, Indiana, into a beautiful pink garden for the ladies-only event, which included pink cocktails, delicious food donated by local restaurants, a silent auction, live entertainment and gifts. American Idol finalist Michael Johns took to the stage sporting a pink tie in honor of the cause. Fans gathered around the stage as the Australian-born singer sang hits like “Heart on My Sleeve” off his latest album Hold Back My Heart. Throughout the night guests also enjoyed several behind-the-scenes peeks at both Vera Bradley and the Foundation: researchers from Indiana University School of Medicine answered breast cancer-related questions; special Foundation video clips ran throughout the night in the theater; and Vera Bradley’s Product Development Team debuted Vera Bradley’s Spring 2010 colors, including the next breast cancer awareness pattern which comes out in January 2010. The most exciting part though undoubtedly came when Hill presented a check for $1.54 million to the IU team, fulfilling the Foundation’s $10 million pledge. “We were delighted that our Tickled Pink “girlfriends” were the first to hear that we will complete our $10 million pledge to the IU Simon Cancer Center.” No party is complete without gifts. At the end of the evening, ladies took home an Emma in Imperial Toile, new for fall. The 2009 Tickled Pink Girl’s Night out is scheduled for Friday, October 1, 2010. Check back here at <a href="http://www.verabradley.org" target=_blank">verabradley.org</a> for updates. <a href="http://www.flickr.com/photos/verabradleyfoundation/sets/72157622530410734/" target="_blank">See photos of Tickled Pink</a>.

181 Fort Wayne, Indiana

2009-10-15T13:25:00-04:00

Tickled Pink Raises $54 thousand

2009-10-16T09:12:52-04:00

Ana Mantica, Content Editor In honor of National Breast Cancer Awareness month, ABC News in Birmingham spotlighted Vera Bradley retailer <a href="http://wrapsodyonline.com/store/"target=”_blank”>Wrapsody</a> and their efforts in raising awareness for breast cancer research.

2009-10-12T13:42:25-04:00

Wrapsody Store Manager Merri Logan and breast cancer survivor Sandy McCord appeared on the show to feature Vera Bradley's newest breast cancer awareness pattern <a href="http://www.verabradley.com/category/Color/Hope-Garden/651/pc/639.uts"target=”_blank”>Hope Garden</a>. This month, Wrapsody is also selling Hope Floats balloons for $2, and will donate a portion of the proceeds from sales of the balloons to the Foundation. ABC 33/40, Birmingham, AL <embed width='320' height='280' flashvars='&image=http://www.acc-tv.com/images/abc3340/news/vidcap_toa100809wrapsody.jpg&file=http://www.acc-tv.com/sites/abc3340/news/stories//video/toa100809wrapsody.flv' quality='high' scale='noscale' salign='LT' type='application/x-shockwave-flash' pluginspage='http://www.macromedia.com/go/getflashplayer' src='http://cfc.abc3340.com/mediaplayer.swf' wmode='transparent'></embed>

180 Fort Wayne, Indiana

2009-10-12T13:25:00-04:00

Store Spotlight: Vera Bradley Retailer Wrapsody

2009-10-15T12:09:48-04:00

Ana Mantica, Content Editor Now giving is twice is sweet! Through December 31, <a href="http://www.corsoscookies.com"target=”_blank”>Corso’s Cookies</a> will contribute 20% of each sale of a special <a href="http://www.verabradley.com/category/Color/Hope-Garden/651/pc/639.uts"target=”_blank”>Hope Garden</a> Cookie Bouquet designed after Vera Bradley’s breast cancer awareness design.

2009-10-12T13:11:58-04:00

Corso’s Cookies was founded by Tina Corso who as a child growing up, loved baking cookies. She also loved to draw and paint. Being a smart cookie, Tina used her twin passions of baking and art to create uniquely cool, hand-decorated cookies. Today, Corso's Cookies is made up of many talented bakers, artists and gift designers, producing hand-made and decorated shortbread cookies and cookie bouquets, sold by retailers nationwide. Corso’s first worked with Vera Bradley when they were contacted to create cookies inspired by Vera Bradley’s fabrics to be used in a photoshoot. Tina was so inspired by the beautiful fabrics that she took it upon herself to learn more about Vera Bradley. She found several parallels between Vera Bradley and her own company. Owned and inspired by creative women, both companies have enjoyed incredible growth because of their creative concepts and commitment to quality. Most importantly both companies have a passion for funding breast cancer research. The Vera Bradley Foundation is doing its part to eradicate breast cancer by raising funds and awareness for breast cancer research. Celebrating our 10th year of raising funds and awareness for breast cancer research, we recently fulfilled our $10 million pledge to the Vera Bradley Breast Cancer Research Center and Indiana University Simon Cancer Center in Indianapolis. The Hope Garden Cookie Bouquet will be on display in Vera Bradley Stores the week of October 16, kick-starting <a href="http://www.verabradley.org/posts/178-Vera-Bradley-Foundation-and-Corso-s-Cookies-Team-Up-for-Breast-Cancer-Awareness"target=”_blank”>Foundation Day</a>. To order a Hope Garden Cookie Bouquet and support the Vera Bradley Foundation for Breast Cancer, please visit <a href="http://www.corsoscookies.com"target=”_blank”>corsoscookies.com</a>. Giving never felt (and tasted!) so good. See the bouquet: <a href="http://www.9wsyr.com/mediacenter/local.aspx?videoId=272250@wixt.dayport.com&navCatId=1127">WSYR-TV Syracuse, NY</a> <a href="http://weblogs.wpix.com/news/local/morningnews/blogs/2009/10/cookies_for_a_cause.html#more">WPIX Morning News, NY</a>

179 Fort Wayne, Indiana

2009-10-12T10:50:00-04:00

Be Sweet, Give Back!

2009-10-13T13:12:13-04:00

Ana Mantica, Content Editor Great party, fabulous company, live music … what could be better? Enjoying all that fun for a good cause! On October 2, hundreds of women dressed up pretty in pink will get together for the Vera Bradley Foundation for Breast Cancer’s sixth annual Tickled Pink party, a girls’ night out to raise funds for the Foundation and breast cancer research.

2009-08-31T15:50:39-04:00

American Idol finalist Michael Johns will also join us for a live performance and to meet and greet guests. <a href="http://www.verabradley.org/posts/102-Tickled-Pink-2008-raises-more-than-40-000">Last year</a>, more than 400 women, including Australian pop star <a href="http://www.us-deltagoodrem.com/">Delta Goodrem</a>, attended the ladies-only event raising more than $40,000. (<a href="http://www.flickr.com/photos/verabradleyfoundation/sets/72157607795101720/">See photos</a>). “Tickled Pink is a chance to celebrate our girlfriends who battle breast cancer as well as those who are committed to ending it,” says Catherine Hill, executive director of the Vera Bradley Foundation for Breast Cancer. The Foundation will host the event at <a href="http://www.verabradley.com">Vera Bradley’s</a> distribution center in Fort Wayne, Indiana. The evening will include cocktails and hors d’oeuvres donated by local restaurants as well as a silent auction. Guests will also have the opportunity to speak with Vera Bradley Chair in Oncology Dr. Linda Malkas and other Indiana University Simon Cancer Center researchers and clinicians about the latest breast cancer research developments. And all ladies will get a sneak preview of Vera Bradley’s 2010 collection and will walk away with an exclusive gift! Tickets are available for $75 and are expected to sell out. <a href="http://www.verabradley.org/events/1/registrations/new">Register for tickets online</a> or call Lisa at (260) 207-5198.

176 Fort Wayne, Indiana

2009-08-31T12:42:00-04:00

Party in Pink With Us!

2009-08-31T16:06:52-04:00

Ana Mantica, Content Editor It’s time to rev up your engines! The Tour for the Cure™ Scenic Road Rally kicks off on Saturday, October 17, in Lawrenceburg, Indiana, to raise funds for the Vera Bradley Foundation for Breast Cancer.

2009-07-31T14:21:05-04:00

The four-hour, 60-mile path takes you on a scenic road tour of Southeastern Indiana's, stopping at the <a href= "http://www.hillforest.org/">Hillforest Victorian House Museum</a> and the <a href= "http://www.historiclandmarks.org/HistoricSitesToursEvents/Veraestau/Pages/default.aspx"> Verastau Estate</a> overlooking the Ohio River. You'll also visit three historic bridges and an apple orchard. Along the way, you'll be able to collect Scavenger Hunt answers for the chance to win great prizes. The cost is $60 per team, which includes rally and minimum donation of $25 to Tour for the Cure™. 100% of Tour for the Cure donations supports the Vera Bradley Foundation for Breast Cancer. To register a team and for more details visit <a href= "http://www.tourforthecure.info">tourforthecure.info</a>. WHO: Sponsored by the <a href= "http://www.visitsoutheastindiana.com">Dearborn County Visitor Center</a> WHEN: Saturday, October 17, 2009. Rain or shine. TIME: Registration begins at 9 am. Drivers meet at 9:45 am. Rally begins at 10 am. WHERE: Tour starts at <a href= "http://www.greendalecinema.com/directions.php">Greendale Cinemas</a> U.S. 50 & I-275 Lawrenceburg, Indiana COST: $60 per vehicle, includes rally and minimum donation of $25 to Tour for the Cure.

174 Lawrenceburg, Indiana

2009-08-14T09:00:00-04:00

Join us in the Tour for the Cure Scenic Road Rally™

2009-08-14T10:24:08-04:00

Ana Mantica, Content Editor Breast cancer survivor Lisa Friedman was only 34-years-old when she was diagnosed with the disease. Now she's riding in the <a =href"http://www.verabradley.org/raam">Race Across America</a> going coast-to-coast to help put an end to the epidemic.

2009-06-16T14:07:38-04:00

Watch Lisa in her interview on <a =href "http://www.myfoxphoenix.com/dpp/news/only_on_fox/biking_for_a_cause_06_14_2009">Fox news</a>. The big race starts Saturday, June 20. You can follow Lisa's journey on the <a =href"http://www.new.facebook.com/video/?id=19988536029#/topic.php?uid=19988536029&topic=9013"> Vera Bradley Foundation for Breast Cancer Facebook page</a>. To donate to Team Vera Bradley, visit <a =href"http://bit.ly/ZD2fF">verabradley.org</a>.

171 Fort Wayne, IN

2009-06-17T09:00:00-04:00

RAAM rider Lisa Friedman on FOX news

2009-06-16T14:10:33-04:00

Ana Mantica, Content Editor Fort Wayne-native Jennie Blume loves to quilt and loves Vera Bradley fabrics. Six years ago, she proposed creating a special quilt to benefit the Vera Bradley Foundation for Breast Cancer.

2009-06-08T10:31:34-04:00

“Making quilts is something I love to do. It’s fun to be able to do something you love for a good cause,” says Blume, who has volunteered for the Foundation and played tennis in the Vera Bradley Classic Golf and Tennis Tournament for many years. Now, every year, an exclusive “Blume” quilt is built into the Foundation’s fundraising plan. Vera Bradley proudly displays the quilt at the annual Vera Bradley Outlet Sale before it is raffled off to one lucky person. This year’s quilt traveled for the first time to five Vera Bradley Stores, including Phipps Plaza in Atlanta; The Summit in Birmingham; Leawood Town Center in Leawood, Kansas; Deer Park in Chicago, Illinois; and Somerset Collection in Troy, Michigan. And along with the quilt, Blume attached a cloth to note each location. “Quilts are supposed to have history with them. I thought it would be a nice piece of history to record the quilt’s travels,” Blume adds. The quilt lay on display at each location for a week and guests had the chance to experience the quilt hands-on. “It was absolutely gorgeous. The patch on the inside talking about the quilt and how it’s made was a really special touch. It really touched guests’ hearts,” said Beth Fortenberry, Store Manager at Vera Bradley at Phipps Plaza in Atlanta It was absolutely beautiful. Everyone was excited to be able to donate to an incredible cause, and they couldn’t wait for the chance to win it for themselves or for a loved one.” At Vera Bradley at Leawood Town Center, one guest even wanted to make a $1,000 donation to receive it. The quilt will lie on display at the Vera Bradley Spring Outlet Sale at the end of the month, and then move to Vera Bradley at Jefferson Pointe in Fort Wayne, Indiana, and complete its journey at the annual Vera Bradley Golf and Tennis Classic at the end of May. The handmade quilt can be yours! You can enter to win the quilt at any Vera Bradley Retail store (click to locations) until the end of April.

168 Fort Wayne, Indiana

2009-06-08T09:00:00-04:00

Raising awareness thread by thread

2009-06-08T10:31:57-04:00

Ana Mantica, Content Editor Twenty six Vera Bradley employees and Vera Bradley Foundation for Breast Cancer volunteers came together to tie more than 400 pink ribbons in downtown Fort Wayne today.

2009-05-15T15:55:52-04:00

"Turn the Town Pink is one of my favorite days of the year, and now we are extending the joy and the excitement by turning it into three separate ribbon hanging days," says Foundation Executive Director Catherine Hill. "All of the Vera Bradley employees love to have such a hands-on experience supporting the Foundation. There is really something special about placing the names on each of those ribbons. It makes you stop to count your blessings." “Each pink ribbon hung represents a visual story of the many lives that have been touched by breast cancer,” says Vera Bradley Marketing Coordinator Dana Bingley. “Like many of these stories, my family has also been affected by this devastating disease. Hanging the pink ribbons for me is my time to honor my Aunt Pam and the many others that have passed away. It is inspirational in many ways to view all of the ribbons that were hung with high hopes to find a cure.” Throughout the month of may, the Vera Bradley Foundation, in partnership with Lutheran Cancer Center, will be transforming downtown Fort Wayne into a sea of pink ribbons. Today, volunteers hung ribbons along Freimann Square and Headwater’s Park, and will be going out again on Friday, May 22, and Thursday, May 28. To learn more about the campaign, visit <a href= "http://www.turnthetownpink.org">turnthetownpink.org</a>. <a href="http://www.flickr.com/photos/verabradleyfoundation/sets/72157618002633710/"style="color: #336699;">See photos</a>.

148 Fort Wayne, Indiana

2009-05-15T12:00:00-04:00

Vera Bradley Turns the Town Pink

2009-05-29T16:48:48-04:00

Ana Mantica If you live in Fort Wayne, Indiana, then you have probably noticed that May is “Turn the Town Pink” time. Throughout the month, the Vera Bradley Foundation for Breast Cancer, in partnership with Lutheran Cancer Center, will be transforming downtown Fort Wayne into a sea of pink ribbons.

2009-05-14T14:52:37-04:00

Each ribbon represents an individual touched by breast cancer, reminding us that strength and encouragement is found all around us. The pink ribbon is a visual reminder of what everyone can do to help raise breast cancer awareness. “This is a symbol of beauty, hope, faith and survival,” says Vera Bradley Co-founder Patricia R. Miller. Each year, for a $5 donation, people are invited to donate a ribbon in honor of a loved one. The money raised goes directly to funding research at the Vera Bradley Center for Breast Cancer Research at Indiana University School of Medicine in Indianapolis. Last year, ribbon sales exceeded $18,000, and an estimated $310,000 has been generated over the past 10 years. In addition, local Marathon service stations, Wendy’s restaurants and Applebee’s Neighborhood Grill and Bar will be inviting customers to donate $1 during May and giving them an incentive coupon when they do so. These three incredible Turn the Town Pink campaign partners have raised nearly than $150,000 in the past two years alone! “We’d love to see the whole Fort Wayne community go pink with us,” says Foundation Executive Director Catherine Hill. This year, the campaign will span over three weeks. Vera Bradley employees will be tying ribbons throughout downtown Fort Wayne on May 15, May 22 and May 28. Fort Wayne business will also be doing their part by turning their businesses pink, and even schools are embracing the campaign! Thursday, May 28, is Turn the Town Pink day. The whole community is invited to wear pink to work, and the Foundation will host a Turn the Town Pink Ceremony and parade at One Summit Square in downtown Fort Wayne at 5:30 pm. The Honorable Mayor Tom Henry will be giving a mayoral proclamation. Afterwards, everyone will walk from One Summit Square to the new Parkview Field for the TinCaps “Pink” baseball game at 7:05 pm, in which all team members will be wearing pink shirts, and a breast cancer survivor will be throwing the first pitch. You can help support the cause. For as little as a $5 donation, honor a loved one with a pink ribbon, and wear pink on Thursday, May 28. If you’re in the area, join us for the parade at 5:30 pm. “Hope grows one ribbon at a time,” Miller says. “Join us because together we can change the world.”

147 Fort Wayne, Indiana

2009-05-14T12:00:00-04:00

Help us Turn the Town Pink

2009-05-15T15:50:51-04:00

Ana Mantica Shoppers opened their hearts and wallets for the cause at the 2009 Spring Vera Bradley Outlet Sale. T-shirts, sweatshirts, a quilt, a cookbook and more all helped raise more than $34,000 for the Vera Bradley Foundation for Breast Cancer during the Outlet Sale in Fort Wane, Indiana, April 30 - May 3.

2009-05-08T10:39:22-04:00

“With nearly 60,000 people in attendance from around the world, we couldn’t be happier about having the Outlet Sale as opportunity to invite more friends to find out about the Foundation and get involved in supporting us,” says Catherine Hill, Vera Bradley Foundation for Breast Cancer Executive Director. Vera Bradley fans had the chance to Enter to Win a one-of-a-kind handmade <a href="http://www.verabradley.org/posts/142-Vera-Bradley-Foundation-Quilt-Making-history-stitch-by-stitch"> Vera Bradley quilt</a> in the Hope Garden pattern with a $2 donation to the Foundation. Donations came in steadily throughout the Sale, and alone raised about $1,000 a day. (It’s not too late to Enter to Win the quilt at Vera Bradley Stores, with a $2 donation.) The Foundation also sold cute T-shirts, sweatshirts, caps and visors, and sold out by Friday. At checkout, shoppers were able to make a donation as well. In fact, one person made a $300 donation at the cash register. And on Saturday, the crowds received a nice surprise when Vera Bradley Co-founder Patricia R. Miller joined the Foundation in their efforts by signing Vera Bradley’s cookbook “Cooking With Friends” for a $10 donation, while also enjoying a free copy of the Foundation’s annual magazine. Fun, friends, shopping for a great cause – what a wonderful weekend! Make a <a href="http://www.verabradley.org/donations/new"> donation</a> to the Vera Bradley Foundation.

145 Fort Wayne, Indiana

2009-05-08T09:33:00-04:00

Vera Bradley Outlet Sale Raises Funds for the Foundation

2009-05-08T12:32:46-04:00

Eric Schoch, IU School of Medicine Hoping to develop more effective long-term attacks on cancer, researchers at the Indiana University School of Medicine are conducting the first human tests of a breast cancer drug regimen that includes a compound meant to force cancer cells to grow old and die.

2009-05-06T10:21:06-04:00

The early stage clinical tests are an attempt to block a mechanism cancer cells use to avoid the aging process that affects most normal cells. If successful, the new therapy could enhance the effects of other cancer treatments. “This is really a completely different way of trying to tackle the problem that hasn’t been tested in the clinic before,” said Kathy Miller, M.D., associate professor of medicine and Sheila D. Ward Scholar at the IU School of Medicine and medical oncologist at the Indiana University Melvin and Bren Simon Cancer Center. The clinical test is a good example of how positive results in basic science experiments can push a promising compound from the laboratory to the bedside – a process known as “translational research.” The new approach is based on research into telomeres, the caps that protect the ends of the 46 chromosomes in each cell that contain our genetic information. The telomeres, which some compare to the tips of shoelaces, help prevent genomic instability. Each time a cell divides, the telomeres shorten. When they become too short, losing their protective ability, it’s a signal to the cell to die, or to go into a state of permanently arrested growth called senescence. Telomeres in cancer cells generally are shorter than those in normal cells. That offers a tempting target, except that cancer cells know a trick. Cancer cells produce an enzyme called telomerase, which provides maintenance services on the telomeres, preventing them from reaching the critically short stage that would set off the cell death signal. So, researchers have figured, if you could block cancer cells from producing telomerase, you could make them easier to kill. But how to do that? Several approaches seemed possible, including one that Brittney-Shea Herbert, Ph.D., then a post-doctoral researcher, was working on 10 years ago at the University of Texas Southwest in Dallas. Her approach: Find a special type of chemical compound, called an oligonucleotide, that would block access to telomerase and prevent it from doing its job. She began working with a new compound, with the chemical name GRN163L, that had been developed by Geron Corp. of Menlo Park, Calif. Dr. Herbert has continued to work with GRN163L – now called imetelstat sodium – in the laboratory since coming in 2003 to the IU School of Medicine, where she is an assistant professor of medical and molecular genetics. She has published work showing that imetelstat disrupts telomere maintenance, in the process suppressing both tumor growth and metastasis – the appearance of tumors in other tissues. Another study found that telomere damage in breast cancer cells treated with the compound caused the cells to be more susceptible to radiation treatment. Furthermore, she has shown that imetelstat can restore the sensitivity of Herceptin-resistant breast cancer cell lines in the laboratory. “What’s interesting about GRN163L is that it can get into almost any cancer cell type, including drug resistant cancer cells. That’s been a problem: A lot of agents cannot be taken up into drug resistant cells. This telomerase inhibitor can be taken up in any cell type – you can target those cells. So that’s why we hope this will be great for reducing recurrence and metastasis,” said Dr. Herbert. Such results have made imetelstat an attractive compound to test in conjunction with other anti-cancer drugs, which is what brought Drs. Miller and Herbert together. They are testing imetelstat with the drugs Taxol and Avastin, initially to determine the appropriate dose of imetelstat, test whether the three drugs are safe to give in combination, and to determine whether there are side effects that must be dealt with. Assuming the first phase goes well a second phase of testing will begin more formal evaluation of how well the combination therapy works. Dr. Miller’s research has shown that Taxol and Avastin are more effective in combination than Taxol alone, shrinking tumors in about twice as many women and providing such benefits more than twice as long. The therapy doesn’t cure metastatic disease, though. Eventually the tumors become resistant to the drugs and other treatments are necessary. If, as expected, imetelstat doesn’t raise side effects issues, and “if it makes the cells more sensitive to the effects of the Taxol and Avastin, and allows the benefits of that therapy to continue for a much longer period of time, that would be a big benefit for those ladies with metastatic disease. It would also then give us the support for looking at this agent even earlier in the course of disease,” said Dr. Miller. Dr. Herbert’s research indicated that imetelstat can reduce metastatic spread of cancer, though it’s not yet clear what the mechanism is. But, as Dr. Miller points out, for patients that will be a distinction with little difference. “Whether it actually prevents the cells from spreading or they spread but can’t grow to make clinically apparent tumors we don’t know, but I can tell you my patients don’t care,” she said.

144 Indianapolis

2009-05-06T09:00:00-04:00

IU Researchers Target Telomeres to Attack Tumors

2009-05-06T10:49:24-04:00

Ana Mantica, Content Editor Imagine riding a bike for 3,000 miles through sun and rain, heat and cold, day in, day out, nonstop! That’s just what breast cancer survivors Beth Goldsmith and Lisa Friedman will be doing this June as they head up two teams to create Team Vera Bradley in the <a href="http://www.raceacrossamerica.org" target="_blank">Race Across America</a>.

2009-03-25T10:12:47-04:00

<div class="infobox" style="float: right; border-top: 3px solid #aac8de; margin: 0 0 10px 15px; padding: 12px; width: 200px; background-color: #e3ecf4;"> <a href="http://www.verabradley.org/posts/140-Race-Across-America-Meet-the-Riders">Team Vera Bradley</a> in the <a href="http://www.raceacrossamerica.org" target="_blank">Race Across America</a> When: Starting June 20, 2009 Where: Oceanside, California to Annapolis, Maryland Total miles: 3,000 </div>  They will be racing to raise funds and awareness for the Vera Bradley Foundation for Breast Cancer as they weave across the country starting June 20 in Oceanside, California and ending in Annapolis, Maryland. We’re excited to meet new friends along the way, so get out there and say hi to us as we pass your way! Introducing Team Vera Bradley: Beth Goldsmith and Lisa Friedman, two breast cancer survivors who are thriving and riding across America to raise awareness and funds. <h3>Beth Goldsmith (Fort Wayne, Indiana)</h3> <img src="/images/posts/BethGoldsmith.jpg" alt="Beth Goldsmith" width="150" height="200" style="padding: 5px; border: 1px solid #ccc; margin: 0 20px 20px 0; float: left;">"I am a proud breast cancer survivor of one year. After personally battling the disease as well as watching many of the women in my family fight breast cancer, it is my mission to be sure that I make the most out of each moment. My name is Beth Goldsmith, and I am one of many women in my family who has been affected by breast cancer. I lost my sister, grandmother, and great-grandmother to the disease. My mother and aunt are also breast cancer survivors. It is for these brave women in my family that I will Race Across America. I also ride to give my nieces and other young women hope that breast cancer will soon be cured. Additionally, I am competing to send the message that a breast cancer survivor can not only survive, but thrive. As a successful Coldwell Banker real estate agent, when I lost my sister and business partner to breast cancer, I made a commitment to take an active role in helping find a cure for breast cancer. Each time I sell a home, I make a donation to the Vera Bradley Foundation for Breast Cancer. I am proud to support the Vera Bradley Foundation, and it is an honor to Race Across America with Team Vera Bradley. I survive, I thrive, and I know it's a good life after all." <a style="font-weight: bold;" href="/posts/74-Beth-Goldsmith-How-breast-cancer-changes-your-body-image">Read the inspiring speech</a> on Body Image that Beth gave to 1,000 people at the 2008 Vera Bradley Classic Golf & Tennis Tournament. <h3>Lisa Friedman (Phoenix, Arizona)</h3> <img src="/images/posts/LisaFriedman.jpg" alt="Lisa Friedman" width="150" height="200"style="padding: 5px; border: 1px solid #ccc; margin: 0 20px 20px 0; float: left;">"Right after I finished my first triathlon, I found the lump. Only 34 years old, no family history of breast cancer and very physically active… I thought this was not even possible – couldn’t be breast cancer. It was, of course, and I went through all of the tough things that most patients have to endure. Chemotherapy, surgery, radiation – it’s such a change and a challenge for a nurse to be the one on the receiving end of care and treatment.  That was a hard year, but now my journey continues.  I will be riding across America with RAAM, and I will do all I can to make sure we get research dollars in the hands of brilliant researchers.  I am Lisa Friedman and by riding to survive and thrive, I will make a change in this world for the better, and for all." For more information on Team Vera Bradley and to connect with other breast cancer supporters and survivors, <a href="http://www.facebook.com/verabradleyfoundation" target="_blank">visit the Foundation on Facebook</a>. <h3>Scott Karr (Fort Wayne, Indiana)</h3> "My step-mother passed away last August after a 10-year struggle with breast cancer. It is in her honor that I will ride this event. I also hope the funds raised will lessen the suffering of others in the future. I strive to live and ride mindfully." <h3>Brian Lee (Fort Wayne, Indiana)</h3> "With my patients, occasionally I am the one who has to break the news that they have breast cancer. My mother-in-law also has survived breast cancer. I also ride for the freedom and physical and mental escape from the daily grind – I like riding with my son. I will ride to work if I do not have several hospitals (I’m a doctor) to go to in a day." <h3>Thomas J. Pintar (Fort Wayne, Indiana)</h3> "I’ve had many friends, family and family of friends touched by breast cancer. Currently my partner’s mother-in-law is going through treatment of recurrent, metastatic breast cancer."

140 Fort Wayne, Indiana

2009-03-24T10:11:00-04:00

Race Across America: Meet the Riders

2009-06-08T11:55:02-04:00

Ana Mantica, Content Editor At Vera Bradley, naming our bags is an integral part of the design process. We find inspiration in many places, including family and friends, just as we did with the new Lisa B.

2009-03-23T14:31:57-04:00

We receive many letters, but one from Kathie B about her niece, Lisa B, really touched our hearts. Following the birth of her daughter, Lisa was diagnosed with breast cancer. She bravely fought the disease, regaining her health and giving birth to her second healthy child. But soon after, Lisa’s cancer returned. Sadly, she lost her battle with breast cancer at the age of 40. Kathie’s poignant letter included stories of Lisa’s long days of cancer treatments that often ended with a stop by the hospital gift shop for some Vera Bradley to brighten her day. “Visiting the hospital gift shop for Vera Bradley items after chemotherapy appointments is what kept Lisa going,” says Kathie. Because Vera Bradley brought her so much happiness, we thought naming a bag in Lisa’s honor would make a fitting tribute. Our design team took the letter along with photos of Lisa and designed a bag specifically in her honor. The team learned what kind of straps she liked, what kind of design she preferred and what details she enjoyed, and created the Lisa B bag, which has become a new fan favorite. Lisa had a collection of Vera Bradley bags, including her favorites the Vera, the Tote and the On the Go. “The Lisa B captures Lisa perfectly,” says Julie B, Lisa’s mother. “It has all the features she loved – the one strap, pockets on the inside and out – and hangs nicely. In fact one of her girlfriends said the front zipper pockets at the angle remind her of Lisa who used to always stick her hands in her pockets when she was thinking.” The Lisa B not only honors Lisa’s extraordinary life, but also recognizes countless women around the world who are fighting breast cancer. “It’s so special that Vera Bradley and the Vera Bradley Foundation for Breast Cancer is honoring these women and their families and doing so much to try to find a cure,” says Julie. “Lisa was just so grateful for everything,” says Kathie. “She’s the one who got everyone involved with Vera Bradley. The first bag I ever bought was the Betsy in the New Hope pattern. It meant so much to her that that’s the one I picked, as it was a breast cancer pattern. Now I carry the Lisa B in Hope Garden, Java Blue and Yellowbird.” This year, Lisa’s mom, aunt, sisters and cousins will be volunteering at the Vera Bradley Classic Women’s Golf and Tennis Tournament. “We’re so excited to be coming and helping out in any way we can,” says Julie. “Lisa fought the cancer as best she could,” she adds. “The cancer got the best of her, she’s not the first and won’t be the last. But I know she’s thrilled now. She’s dancing on clouds about this all and is probably already designing the next bag with Vera Bradley herself.”

138 Fort Wayne, Indiana

2009-03-23T14:28:00-04:00

The Story Behind the Lisa B Handbag

2009-03-24T16:37:12-04:00

Ana Mantica, Content Editor Vera Bradley is happy to release <a href="http://www.verabradley.com/Site/Store/ViewCategory.aspx?colorid=15" target="_blank">Hope Garden</a>, the newest color to benefit breast cancer research. Ten percent of the net proceeds from Hope Garden will go to the Vera Bradley Foundation for Breast Cancer and other breast cancer projects and services.

false

2009-03-04T18:03:51-05:00

Hope Garden was introduced on Vera Bradley’s float at the 2009 Tournament of Roses Rose Parade. Cynthia Nixon, breast cancer survivor and a Tony and Emmy award-winning actress from Sex & the City, rode the Vera Bradley float along Heidi Floyd, breast cancer survivor and Vera Bradley Foundation for Breast Cancer Ambassador. (<a href="http://verabradleyfoundation.blogspot.com/">Follow Heidi on her blog, Foundation on the Road.</a>) To see the entire Hope Garden line, visit <a href="http://www.verabradley.com" target="_blank">verabradley.com.</a>

96 Fort Wayne, Indiana

2009-01-15T18:03:00-05:00

Vera Bradley introduces new breast cancer awareness pattern

2009-03-25T10:00:18-04:00

George W. Sledge Jr., M.D., a nationally recognized pioneer in the development of novel therapies for breast cancer, has been elected to become president of the American Society of Clinical Oncology for a one-year term beginning in June 2010. He will take office as president-elect during ASCO’s 45th Annual Meeting in Orlando in June. Along with the Vera Bradley Chair in Oncology, Dr. Linda Malkas, George Sledge co-directs the Vera Bradley Foundation for Breast Cancer Research Laboratories at the Indiana University Simon Cancer Center. <a href="/site/hope/FeatureStories.aspx?id=706&var=hope">Meet Dr. Sledge and the other remarkable people behind the research »</a> Dr. Sledge is the Ballve-Lantero Professor of Oncology and professor of pathology and laboratory medicine at the Indiana University School of Medicine. “Being elected to serve as ASCO president is an honor and a privilege. I look forward to working with my colleagues on the board of directors to support all types of cancer research and address the challenges of the modern-day practice of oncology,” said Dr. Sledge. “ASCO institutes real change by uniting all members of the oncology community with the common goal of improving cancer care and prevention and ensuring that all patients with cancer receive the highest quality care.” Dr. Sledge joined the Indiana University School of Medicine faculty in 1983, after completing his residency at St. Louis University and his fellowship at the University of Texas, San Antonio. He received his undergraduate degree from the University of Wisconsin and his medical degree from Tulane University. His research interests include molecular and tumor biology, growth factors, and anti-angiogenic therapy related to breast cancer. “Every new member that is elected to ASCO’s Board of Directors brings a unique perspective that will shape the society’s future goals and practices,” said Allen S. Lichter, M.D., chief executive officer of ASCO. “I am particularly looking forward to working with Dr. Sledge and watching how his 25 years as an ASCO member will define the legacy that he leaves on the society’s efforts to improve cancer care.” Dr. Sledge has been recognized numerous times for his breast cancer research. In addition to being elected to the top position at ASCO, he recently received the Jill Rose Award – Breast Cancer Research Foundation (2007) and the 2006 Komen Foundation Brinker Award for Scientific Distinction. He is also listed in “America’s Top Doctors” (2001-2007).

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2009-03-04T18:03:51-05:00

97 Indianapolis

2009-01-14T18:03:00-05:00

Indiana University Breast Oncologist Elected ASCO President

2009-03-23T16:58:24-04:00

<a href="http://www.flickr.com/photos/clubvera/sets/72157609302505243/" target="_blank"><img src="/images/posts/090108-RoseParade.jpg" border="0" height="225" width="300" style="float: right; margin: 0 0 15px 20px;" /></a> The new year is off to a great start for Vera Bradley, as the morning of January 1, the Tournament of Roses Rose Parade® awarded our float the Director’s Award for Outstanding Artistic Merit in Design & Floral Presentation! The float, designed and built by Festival Artists Worldwide, and entitled “Hope Grows,” depicted a floral garden with Vera Bradley Spring 2009 designs “growing” from the garden. Prominently featured on the float was Hope Garden, Vera Bradley’s newest color to benefit breast cancer research. Ten percent of the net proceeds from Hope Garden will go to the Vera Bradley Foundation for Breast Cancer and other breast cancer projects and services. Float Riders Included: <ul> <li>Cynthia Nixon, breast cancer survivor and a Tony and Emmy award-winning actress from Sex & the City </li> <li>Heidi Floyd, breast cancer survivor and Vera Bradley Foundation for Breast Cancer Ambassador (<a href="http://verabradleyfoundation.blogspot.com/" target="_blank">Follow Heidi on her blog, Foundation on the Road</a>)</li> <li>Devon Williams, breast cancer survivor from Pasadena, California</li> <li>Rena Reddy, breast cancer survivor from West Hollywood, California</li> <li>Patricia R. Miller, Vera Bradley Co-founder and her grandsons, Carter and Campbell</li> </ul> The Hope Grows float was featured on six national broadcasts and more than 40 print and internet mediums, bringing the Foundation’s mission of raising funds for breast cancer research to the attention of millions. It was a great kick-off to the Foundation’s new fund raising campaign, also called Hope Grows. Keep your eye out for more information about the Foundation and Hope Grows. <a href="http://www.flickr.com/photos/clubvera/sets/72157609302505243/" target="_blank">See more photos on flickr »</a>

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2009-03-04T18:03:51-05:00

98 Pasadena, California

2009-01-08T18:03:00-05:00

Vera Bradley Float Wins Directors Award in Tournament of Rose Parade

2009-03-24T08:58:45-04:00

The Vera Bradley Foundation for Breast Cancer has committed $10 million to accelerate breast cancer research at the Indiana University Simon Cancer Center in Indianapolis. This has resulted in the naming of the Vera Bradley Breast Cancer Research Laboratories within the IU School of Medicine’s research complex. New laboratories for the 28-member breast cancer research team will open in 2009; however, research is ongoing. <a href="http://www.verabradley.com/app_common/rscms/Foundation/ResearchUpdate.pdf" target="_blank">Read more (PDF) »</a>

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2009-03-04T18:03:52-05:00

99 Bloomington, Indiana

2008-10-30T18:03:00-04:00

IU Simon Cancer Center research update

2009-03-24T08:57:11-04:00

Vera Bradley Foundation’s commitment for a total of $10 million to the Indiana University Cancer Center has resulted in the naming of the Vera Bradley Breast Cancer research Laboratories. Slated to be complete by 2008, this new facility will be housed inside the Cancer Center expansion on the Indianapolis Campus. The center, a partnership of IU School of Medicine and Clarian Health Partners, is now under construction at the corner of West Michigan Street and University Boulevard. The $150 million structure, which will be connected to IU Hospital on the IU Medical Center campus in Indianapolis, will make the most advanced treatment facilities and modern, comfortable resources available at Indiana’s only National Cancer Institute-designated Cancer Center providing clinical care. The 405,216-square-foot building is scheduled to open in 2008. The new research building will result in a three-building complex of scientific research laboratories connected to the IU Cancer Center. Many of the scientists in the complex will be working to bring the results of basic scientific research to the bedside in new treatments for cancer patients. Translating Science, Transforming Lives - There is no gap between discovery and treatment at Indiana University Cancer Center. Our scientists and physician researchers are transforming breast cancer on multiple fronts: targeting cancer treatments to eliminate side effects, identifying those at risk for cancer and developing prevention strategies, and improving treatments for patients with metastatic disease. George Sledge, M.D., Co-Director of the IU Cancer Center’s Breast Cancer Program and the Ballvé-Lantero Chair in Oncology, leads an international research study to determine how best to individualize therapies for women with recurrent breast cancer. He is identifying genetic and proteomic differences in women to help physicians predetermine which drugs will be most helpful to women with breast cancer that has spread to vital organs. An integral part of breast cancer research at the Indiana University Cancer Center is Jonathan’s Mouse Fund. Jonathan’s mice are being used to test new classes of drugs that inhibit the growth of tumor-sustaining blood vessels by targeting cancer cells in different ways improving upon currents therapies. No two cancer patients respond identically to treatment. Linda Malkas, PhD, is developing biomarker profiles to distinguish patient differences so that the most appropriate therapy for breast cancer patients is designed and delivered. She is also working to identify molecular patterns to predict risk. Her goal is to distinguish between women who will not develop breast cancer and those who will. Dr. Malkas is Co-Director of the IU Cancer Center’s Breast Cancer Program and the Vera Bradley Chair in Oncology. Harikrishna Nakshatri, PhD, isolates and studies breast cancer stem cells as potential treatments targets. His theory is that the stem cell is within the tumor mass but most likely escapes treatment because of its enhanced ability to survive treatment. He also is working to determine if the type of stem cell (i.e. lung, bone, brain, etc) predetermines where the cancer metastasizes. The potential of his research is to be able to predict at the time of initial surgery, the chances of metastasis to bone, lungs or brain. The goal of this research is to design treatments to prevent growth of cancer cells in those organs. Dr. Nakshatri is the Marian J. Morrison Investigator. Directing another major trial is Kathy Miller, M.D., who is testing the efficacy of a drug that inhibits the development of tumor-sustaining blood vessels in women who have been diagnosed with breast cancer for the first time. Last year Dr. Miller reported dramatic benefits of the same drug in women with recurrent, late-stage breast cancer. Dr. Miller’s patients will be the first in the world with access to this new therapy. Dr. Miller is the Sheila D. Ward Scholar in Oncology. Imagine taking a small ‘test dose’ of therapy and using special x-rays to determine if your breast cancer will respond to that treatment. That’s the goal of two projects led by Dr. Kathy Miller and her colleagues. Imaging studies in animals predict which breast cancers will respond to a novel anti-angiogenic agent recently found to have activity in some patients with advanced breast cancer. Those same imaging studies are now being tested for the first time in IU Cancer Center breast cancer patients. In a related project, capecitabine, a commonly used chemotherapy, has been radiolabeled to allow it to be detected by special x-rays called PET scans. Robert Goulet, M.D., is looking for early signs of breast cancer in women who are at high risk for developing this disease. He is using a technique known as ductal lavage to collect cells lining the milk ducts for laboratory investigation. IU Cancer Center scientists are documenting various changes in the genetic make-up of these cells that might signal a progression from a normal state to a cancerous state. Donated blood samples of more than 2,000 “Friends for Life” continue to be studied by Bryan Schneider, M.D., to determine the differences in the genes that control the growth of blood vessels. If the genetic variations that help identify women at high risk for aggressive cancers can be identified, screening and treatment recommendations could be altered to help save more lives. Research to determine how treatments might affect a women’s fertility is underway at the Indiana University Cancer Center. Dr. Schneider believes clues can be found in genes that control the body’s metabolism of chemotherapy drugs. His goal is to predict which women might experience early menopause as a result of breast cancer treatment. Mary Ellen’s Tissue Bank, the world’s largest normal-breast tissue bank, is directed by Anna Maria Storniolo, M.D. This tissue bank is a repository of normal and cancerous breast tissue and corresponding personal health and lifestyle information. The goal of the bank is to use the data to enable Indiana University Cancer Center researchers to study yet unknown risk factors and biomarkers for breast cancer by comparing the normal and cancerous tissue. David Flockhart, M.D., PhD, is directing a $12 million research project to predict responses to hormonal therapies in post-menopausal women who have had breast cancer. This major study will focus on how variations in genetic differences affect individual responses to drugs that reduce estrogen. In a different study, Drs. Flockhart and Storniolo have recently reported that some antidepressants given to treat side effects of the breast cancer drug tamoxifen can limit the effectiveness of that treatment. Susan Clare, M.D. PhD, is developing a data base to link breast cancer research results at Indiana University Cancer Center to drug studies world wide. The data bank will allow Dr. Clare and her colleagues to study individual responses to breast cancer therapy. Their goal is to develop unique approaches to treatment for every patient, eliminating unnecessary treatments for women with breast cancer. Dr. Clare and collaborators at Purdue University are exploring nanotechnology for the treatment of breast cancer. Nanoparticles, which are 1/80,000,000 of the width of a human hair, have the potential to deliver new treatments to cancer cells through extremely small pathways that traditional treatments cannot penetrate. Dr. Clare is studying the subgroup of breast cancers that are known as the “triple negative tumors.” These are tumors that do not express the estrogen receptor, progesterone receptor or the Her2/neu receptor. These tumors are particularly virulent and very difficult to treat because they do not respond to anti-estrogen therapy or to Herceptin. Dr. Clare has developed a novel model to reproduce the development of these estrogen-resistant cells that will help researchers study new ways to approach these breast tumors. The IU Cancer Center Breast Cancer Program welcomes your philanthropic support. Please Contact: Mary Maxwell (317) 278-2130 or <a href="mailto:mmaxwell@iupui.edu">mmaxwell@iupui.edu</a>.

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2009-03-04T18:03:57-05:00

119 Bloomington, Indiana

2008-10-30T18:03:00-04:00

Vera Bradley Breast Cancer Research Laboratories Update

2009-03-25T09:58:14-04:00

Ana Mantica, Content Editor Dr. Linda Malkas, the Vera Bradley Chair in Oncology at Indiana University School of Medicine, was recently featured in two publications for her recent research accomplishments. Appearing on the cover of Indiana Business magazine (July 2008), Dr. Malkas’ discusses her new company <a href="http://www.cs-keys.com/">CS Keys</a>, which was recently awarded the <a href="http://www.techpoint.org/Mira/">Mira Award</a>, the top honor in Indiana for Innovation of the Year. She began the company in order to translate her biomarker discoveries into a cancer blood test kit. The goal is for the kit to be available in doctor’s offices. <a href="http://www.verabradley.com/app_common/rscms/Foundation/LindaMalkas-IBmagazine.pdf" target="_blank">Read more (PDF) »</a> Dr. Linda Malkas also recently appeared in Guidepost magazine wearing her Vera Bradley lab coat! The spirituality-based publication invited her to write a personal essay as part of a special cancer series. The article also highlights products in <a href="http://www.verabradley.com/Site/Store/ViewCategory.aspx?colorid=8">Pinwheel Pink</a>. <a href="http://www.guidepostsmag.com/health/healing-from-illness-archive/?i=3558&page=3">Read more »</a>

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2009-03-04T18:03:52-05:00

100 Fort Wayne, Indiana

2008-10-29T18:03:00-04:00

Dr. Linda Malkas featured in two major publications

2009-03-24T11:31:53-04:00

Ana Mantica, Content Editor The University of St. Francis in Fort Wayne, Indiana, and the volleyball teams of the Mid-Central College Conference teamed up to promote breast cancer research and awareness with a series of “Pink Out Night” games in October, National Breast Cancer Awareness month. Pink Out is a conference-wide, month-long initiative in which all proceeds of the night's game went to benefit the Vera Bradley Foundation for Breast Cancer. The teams wore special pink jerseys to show their support. Fans even work pink, too! For details about each game, visit <a href="http://www.mid-centralconf.org/sport/4/3.php">mid-centraconf.org</a>. <a href="http://saintfranciscougars.com/volleyball/team-news/2008/usf-sweeps-knights-on-pink-out-night">Read more and view photos »</a>

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2009-03-04T18:03:52-05:00

101 Fort Wayne, Indiana

2008-10-29T18:03:00-04:00

Local volleyball teams ‘Pink Out’ for a cause

2009-03-25T09:59:35-04:00

Ana Mantica, Content Editor What a night to remember! More than 400 women and 60 volunteers dressed in a rainbow of pink hues joined us for the Vera Bradley Foundation for Breast Cancer’s 5th annual <a href="http://www.flickr.com/photos/verabradleyfoundation/sets/72157607795101720/">Tickled Pink Girls’ Night Out</a>. This year’s pink soiree helped raise more than $40,000, all of which will benefit breast cancer research.

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2009-03-04T18:03:52-05:00

“It’s the first Friday of National Breast Cancer Awareness month and tonight is about celebrating our friends and our health,” said Catherine Hill, Executive Director of the Foundation. <a href="http://www.verabradley.com">Vera Bradley</a> hosted the ladies-only event at its state-of-the art operations and distribution center in Fort Wayne, Indiana. All night, ladies enjoyed pink drinks, including pink beer, and a selection of sweet and savory hors d’oeuvres, even a chocolate fountain, donated by 12 local restaurants. The evening began with Australian pop star <a href="http://www.deltagoodrem.com/">Delta Goodrem</a> delighting guests with her sweet songs and inspiring words as they arrived. “You are all angels,” Miss Goodrem said to the crowd. She was especially touched to be a part of Tickled Pink – Miss Goodrem is a cancer survivor and also has family members who have battled breast cancer. Once inside, guests had the opportunity to mix and mingle in themed areas. In the Design Preview room, for example, the Vera Bradley Product Development Team presented a sneak peek of <a href="http://www.new.facebook.com/photos.php?id=5813901529&edit#/album.php?aid=33311&id=5813901529">Vera Bradley’s Spring 2009 collection</a>, including the new breast cancer awareness pattern <a href="http://www.new.facebook.com/photos.php?id=5813901529&edit#/photo.php?pid=758049&id=5813901529">Hope  Garden</a>, which will be available in January. “Delta definitely made it special, but the best part for me was seeing people get excited about the new product and having my family there,” said Liz Money, Vera Bradley Product Development Trends Coordinator. “It’s a special night for just the girls.” While next door, Foundation Ambassador <a href="http://verabradleyfoundation.blogspot.com/">Heidi Floyd</a> gave an update on her most recent travels and spoke about her upcoming exciting developments nationwide. Seven doctors and researchers from the Vera Bradley Center for Breast Cancer Research at Indiana University’s Simon Cancer Center in Indianapolis were also on hand to answer questions about the disease. At the close of the evening, Hill presented a check to the IU doctors for $1.75 million. “This represents another incredible year of fundraising activity,” said Hill, “and Tickled Pink is the perfect time to present our annual gift toward our pledge.” This contribution brings the Vera Bradley Foundation’s total to $8.45 million toward the current $10 million pledge to support research at the IU Simon Cancer Center. Guests also had the chance to bid on wonderful items, such as a Vera Bradley tote in a Spring 2009 color not yet available in stores and a one of a kind designer side chair upholstered in Pinwheel Pink, in a silent auction and win great door prizes, including Vera Bradley apparel and notebooks. And all ladies went home with a black-and-white silk tote lined in hot pink created exclusively for 2008 Tickled Pink. Breast cancer survivors also received a <a href="http://www.verabradley.com/Site/Store/ViewCategory.aspx?colorid=8">Pinwheel Pink</a> pen and stationery set donated by Lifeguard Press. “They thought of everything,” beamed one survivor as she departed. “I’m definitely coming next year.” The 2009 Tickled Pink Girl’s Night out is scheduled for Friday, October 2, 2009. Check back here at <a href="http://www.verabradley.org">verabradley.org</a> for updates.

102 Fort Wayne, Indiana

2008-10-13T18:03:00-04:00

Party in Pink for a good cause Tickled Pink 2008 raises more than $40,000

2009-07-23T14:28:44-04:00

Ana Mantica, Content Editor Join us for the Vera Bradley Foundation for Breast Cancer's fifth annual Tickled Pink Party! Top-selling Australian musical artist <a href="http://www.us-deltagoodrem.com/">Delta Goodrem</a> will be performing live! There’s still time to buy tickets to the ultimate girls’ night out! The evening will include cocktails and hors d’oeuvres, silent auction, a Vera Bradley Spring 2009 preview, an exclusive gift and more! Friday, October 3, 2008 6 – 9:30 pm Vera Bradley 11222 Stonebridge Road Roanoke, IN 46783 Tickets cost $75. All proceeds from ticket sales benefit the Vera Bradley Foundation for Breast Cancer. Please, keep in mind: <ul> <li>Parking is limited, so plan to carpool with your girlfriends.</li> <li>Doors open at 6:00 pm. (Australian pop star Delta Goodrem will perform outside at the entrance beginning at 5:30 pm – weather permitting.)</li> <li>Attire? Think pink!</li> </ul> See you on Friday, October 3! Questions about registration? Call Lisa Bragg at (260) 207-5198 or email at <a href="mailto:lbragg@verabradley.com">lbragg@verabradley.com</a>.

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2009-03-04T18:03:53-05:00

103 Fort Wayne, Indiana

2008-09-25T18:03:00-04:00

Tickled Pink 2008 Registration Update

2009-07-23T14:26:16-04:00

Make plans to join the Vera Bradley Foundation for Breast Cancer as we kick off National Breast Cancer Awareness month with our fifth annual Tickled Pink event on October 3, 2008. The ultimate girls' night out will be held at Vera Bradley's Distribution facility in Roanoke, Indiana, and will include hors d'oeuvres, cocktails, a silent auction and a sneak peak at Vera Bradley's new Spring 2009 colors. Tickets will be available for $75. All proceeds benefit the Vera Bradley Foundation for Breast Cancer. Online registration for Tickled Pink will be available soon. In the meantime, we encourage you to register by mail. Include first and last name of all guests with your check and send to: Vera Bradley Foundation for Breast Cancer 2208 Production Road Fort Wayne, IN 46808 Questions regarding registration? Please call Lisa Bragg at (260) 207-5198.

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2009-03-04T18:03:53-05:00

104 Fort Wayne, Indiana

2008-08-25T18:03:00-04:00

Dates for 2008 Tickled Pink announced

2009-03-24T08:55:08-04:00

You can now show your support for The Vera Bradley Foundation for Breast Cancer on <a href="http://www.new.facebook.com/pages/Vera-Bradley-Foundation-for-Breast-Cancer/19988536029">Facebook</a> and <a href="http://twitter.com/followheidi">Twitter</a>.

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2009-03-04T18:03:53-05:00

The Foundation's new official <a href="http://www.new.facebook.com/pages/Vera-Bradley-Foundation-for-Breast-Cancer/19988536029">Facebook Page</a> allows fans to connect with other people who support the cause, post photos and videos, as well as leave messages for the Foundation. Viewers can also flip through photo albums of past events and get more information about upcoming events. 1,000 fans have already joined in on our efforts! The Foundation's new <a href="http://twitter.com/followheidi">Twitter</a> feed allows followers to receive continuous updates about Foundation Development Ambassador Heidi Floyd's efforts and travels to raise awareness for breast cancer. <a href="http://twitter.com/followheidi">Twitter</a> is a new social networking tool that updates subscribers via cell phone or online when users post new updates about what they're doing. Become a fan of both! <a href="http://www.new.facebook.com/pages/Vera-Bradley-Foundation-for-Breast-Cancer/19988536029">Vera Bradley Foundation for Breast Cancer Facebook Page »</a> <a href="http://twitter.com/followheidi">Vera Bradley Foundation for Breast Cancer Twitter Feed» </a>

105 Fort Wayne, Indiana

2008-08-01T18:03:00-04:00

Follow the Foundation on Facebook & Twitter

2009-03-24T09:59:53-04:00

For the past seven years, the girls tennis team from Zionsville Community High School in Zionsville, Indiana, have been wearing pink uniforms and holding fund raising activities to help raise breast cancer awareness and funds for research. In March the team took a trip to Vera Bradley headquarters in Fort Wayne, Indiana, and met with Heidi Floyd, Vera Bradley Foundation Ambassador and a breast cancer survivor. Inspired by Heidi's story the girls decided to hone their efforts on supporting the Vera Bradley Foundation for Breast Cancer. Since then girls have been selling cupcakes and bottled water at every home meet and are already brainstorming new ways to continue their support for and involvement with the Foundation. Recently the team was featured in the June issue of Central Indiana's High School Sports. <a href="http://magazine.vype.com/showmag.php?mid=fdfpf#/page0/" target="_blank">Click here to read the full story.</a>

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2009-03-04T18:03:54-05:00

107

2008-06-09T18:03:00-04:00

Local girls tennis team rallies for a cure

2009-03-24T08:50:59-04:00

Many businesses in Fort Wayne, Indiana, got involved with the Vera Bradley Foundation for Breast Cancer's Turn the Town Pink campaign by collecting donations inside their businesses, encouraging employees to wear pink on Friday, May 9th, or by donating a portion of the proceeds from the day's sales to the Foundation. The Fort Wayne Parks & Recreation Department also turned the fountain in Freimann Square pink using special lighting. “The purpose of Turn the Town Pink is to unite the Fort Wayne community in raising awareness and funds for breast cancer research,” said Catherine Hill, executive director, Vera Bradley Foundation for Breast Cancer. An estimated $310,000 has been generated over the past 10 years from ribbons alone. “For the past five consecutive years, ribbon gifts have grown, and we are confident this will be our best year yet,” added Hill. <h3>How you can help:</h3> Wear Pink and show your support! For a small donation, you can add a ribbon to our display. More important, you can help raise funds to support breast cancer research and help make a lasting difference in our fight against the disease! You can make an online donation on our website under "Support the Cause." Become a volunteer at one of our many events! Learn how you can get involved on our website under "Support the Cause."

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2009-03-04T18:03:54-05:00

108 Fort Wayne, Indiana

2008-05-09T18:03:00-04:00

Working towards a cure one ribbon at a time

2009-03-24T08:52:23-04:00

Dozens of volunteers turned out to tie ribbons around trees early Friday morning throughout downtown Fort Wayne, Indiana, as the Vera Bradley Foundation for Breast Cancer launched it’s annual Turn the Town Pink campaign. The Honorable Mayor Tom Henry, Lutheran Hospital CEO Joe Dorko and Vera Bradley Co-Founder Pat Miller helped kick off festivities at Headwaters Park. “This is a very important day and a very important cause, so important in fact that for the first time in my life I wore a pink tie!” said Henry, as he encouraged the crowd gathered at the park to give all that they could to the cause. Indeed, raising breast cancer awareness and supporting research does take teamwork. “We’re trying to encourage the whole Fort Wayne community to support the cause,” said Foundation executive director Catherine Hill. “All of the money raised goes directly to funding research at Indiana University Vera Bradley Center for Breast Cancer Research at Indiana University School of Medicine so you can feel about your $5 donation.” To date this year’s ribbon sales have already helped raise $18,000. And an estimated $310,000 has been generated over the past 10 years. The pink ribbon is a visual reminder of what everyone can do to help raise breast cancer awareness. “This is a symbol of beauty, hope, faith and survival,” said Miller. “Hope grows one ribbon at a time. Join us because together we can change the world!”

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2009-03-04T18:03:54-05:00

109 Fort Wayne, Indiana

2008-05-09T18:03:00-04:00

Turn the Town Pink raises more than $18,000

2009-03-24T08:53:27-04:00

If you take a close look at the pretty pink ribbons currently dotting downtown Fort Wayne, Indiana, you’ll notice a name. Behind each name there is a woman, a friend, a family and more over—a story. For some Vera Bradley employees the Foundation's Turn the Town Pink campaign holds an extra-special place in their hearts. “I’ve participated in hanging ribbons for the last three years, and have also donated ribbons,” said Liz Money, a Vera Bradley employee. This year however Money had a personal reason for being there: “My aunt was diagnosed with breast cancer and is now a survivor. Of the 1,200 ribbons we tied today I actually ended up getting hers. It was so exciting!” That’s certainly reason to celebrate!

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2009-03-04T18:03:55-05:00

110 Fort Wayne, Indiana

2008-05-09T18:03:00-04:00

Vera Bradley employee makes a personal pink connection

2009-03-24T08:46:52-04:00

Today is the first day of the Vera Bradley Outlet Sale. What makes this day extra special is that it is Friends of the Foundation Day, a special preview day when 100% of the proceeds from ticket sales benefits the Vera Bradley Foundation for Breast Cancer. We are pleased to report that ticket sales alone raised $137,5000 for the Foundation, a tribute to your dedication to funding research to find a cure for this devastating disease. In fact, tickets sold out in 13 minutes! From the bottom of our hearts, we thank you! We are also thrilled to share with you some of the exciting things sale-goers will be able to do at the sale today. At the sale, the Foundation will be debuting a life-sized pink pledge ribbon that will be traveling to various locations and events, including Turn the Town Pink and the Vera Bradley Classic Women’s Golf and Tennis Tournament. Women will have the chance to sign the ribbon and make a pledge to themselves to do their monthly breast self-exams and get their annual mammograms. This is a reminder for all of us about the importance of taking our health into our hands and raising breast cancer awareness. In addition, a one-of-a-kind handmade Vera Bradley quilt made from the Foundation’s breast cancer awareness pattern Pinwheel Pink will be on display at the sale. And anybody who makes a donation of $5 to the Foundation’s Turn the Town Pink campaign will be automatically entered to win the quilt. (The drawing will occur during the weekend of the Classic.) Again, thank you for your continued effort to the Foundation!

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2009-03-04T18:03:55-05:00

112 Fort Wayne, Indiana

2008-04-30T18:03:00-04:00

Friends of the Foundation Day at the 2008 Outlet Sale

2009-03-24T08:49:01-04:00

Vera Bradley retailer Urban Ava Boutique in Tipp City, Ohio, treated ticket holders to a wonderful silent auction, gift bags, appetizers and drinks at a special event right in their beautiful store, and raised more than $2,500.

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2009-03-04T18:03:53-05:00

Ticket sales for this fun event sold out well before the actual date; a sure sign of a great party. Many local businesses, including several that helped put on a musical fashion show beforehand, supported the annual auction. Thank you, Urban Ava for your amazing contribution to the Vera  Bradley Foundation for Breast  Cancer! <img src="/images/posts/UrbanAvaFoundation.jpg" height="169" alt="Urbana Ava" width="225" style="margin-bottom: 8px;" /> Vera Bradley founder Barbara Bradley Baekgaard (far left) and Vera Bradley Foundation Ambassador Heidi Floyd (far right) were presented with the check for money raised by Urbana Ava at their in-store. All funds raised will go to benefit the Vera Bradley Foundation.

106 Tipp City, Ohio

2008-04-12T18:03:00-04:00

Retailer throws a party to raise funds

2009-03-24T09:56:09-04:00

The Vera Bradley Foundation for Breast Cancer is pleased to share our photos with you. You can now check out pictures of our events on Flickr. <a href="http://www.flickr.com/photos/verabradleyfoundation/sets/">View photos from our events</a> and let us know what you think.

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2009-03-04T18:03:55-05:00

111 Fort Wayne, Indiana

2008-03-09T18:03:00-04:00

Vera Bradley is now on Flickr

2009-03-24T08:48:22-04:00

The Vera Bradley Foundation for Breast Cancer has committed $10 million to accelerate breast cancer research at the IU Simon Cancer Center. Their generosity has resulted in the naming of the Vera Bradley Breast Cancer Research Laboratories within the IU School of Medicine’s research complex. New laboratories for the 28-member breast cancer research team will open in 2009; however, research is ongoing. Below are 2007 research highlights. Linda Malkas, Ph.D., the Vera Bradley Chair in Oncology, with her colleague Robert Hickey, Ph.D., have reported in the prestigious journal, Science, their discovery of a key protein in breast cancer cells, raising hopes that it will lead to a significantly better method for early detection of the disease. This protein plays a vital role in the processes that control cell replication, repair and death. They have also identified an antibody that differentiates between the normal form of this protein and the altered form found in breast cancer cells, making it possible to detect cancer before a tumor ever forms. Our increased understanding of the molecular identities of each woman’s breast cancer is leading to the design of new individualized treatments for women with recurrent disease. George Sledge, M.D., the Balve-Lantero Professor of Oncology, continues to lead the country in this important work that is resulting in more effective treatments with fewer side effects and extending the lives of women with advanced breast cancer. Drs. Sledge and Malkas are program directors of the Vera Bradley Breast Cancer Research Laboratories. Anna Maria Storniolo, M.D., is the primary investigator of a trial using a drug currently approved for colon and rectal cancer. The treatment targets a protein that is believed to interfere with the growth of cancer cells. Dr. Storniolo believes that, when used in combination with chemotherapy, it may help metastatic breast cancer patients. A normal breast tissue bank, co-directed by Dr. Storniolo and Susan Clare, M.D., Ph.D., is now accessible to breast cancer researchers nationally. The bank is a 2,500-specimen bio-repository of tissue and bio-molecules donated by women, most of whom have never had breast cancer. The tissue samples and corresponding personal health and lifestyle information for the donors can now be explored by researchers anxious to discover how breast cancer develops. Robert Goulet, M.D., is opening a trial at the IU Simon Cancer Center to test new technology that allows for amplification of DNA which in turn aids in rapid detection of cancer cells in the lymph nodes of breast cancer patients undergoing surgery. The goal is to use this technology during surgery to help surgeons determine the extent of lymph node removal, establish the appropriate tumor stage, and ultimately help doctors determine if patients should receive additional treatment. Harikrishna Nakshatri, Ph.D, the Marian Morrison Chair in Oncology, isolates and studies breast cancer stem cells as potential treatment targets. His theory is that the stem cell is within the tumor mass but most likely escapes treatment because of its enhanced ability to survive treatment. He also is working to determine if the type of stem cell (i.e. lung, bone, brain, etc.) predetermines where the cancer will metastasize. The potential of his research is to predict at the time of initial surgery whether the disease is likely to metastasize to the bone, lungs or brain. Dr. Nakshatri’s goal is to design treatments to prevent metastasis. A new breast cancer trial will be opening at the IU Simon Cancer Center for women with lymphedema, a condition which is currently untreatable. Kathy Miller, M.D., the Sheila Ward Scholar, will be using an angiogenesis drug - believed to decrease pressure in blood vessels and tumors - to reduce swelling of arms and eliminate the uncomfortable side effect of lymphedema. Drs. Miller and Clare are collaborating with the IUPUI Virtual Reality Laboratory to create 3-D images of blood vessels that connect to breast cancer tumors. A new clinical trial will soon be opening; women with recurrent breast cancer will receive anti-angiogenic therapy that is known to deprive tumors of life-sustaining blood flow. Drs. Miller and Clare will study the 3-D images of blood vessels before, during and after therapy to learn how blood vessels are affected so that other strategies to attack blood-vessel growth can be developed. A second component of the trial is to use an interstitial pressure monitor to determine how pressure inside the tumor is affected by treatment. Researchers want to determine if antiangiogenic drugs increase the absorption of chemotherapy in the tumor by reducing internal tumor pressure. Bryan Schneider, M.D., is looking for genetic and lifestyle clues to help explain why some women develop breast cancer and others do not. He believes that if biomarkers that predispose women to breast cancer can be identified, specific drugs could be developed to prevent the disease. Some chemotherapies can cause hot flashes and early menopause. Dr. Schneider is searching for genetic clues in blood vessels that may reveal why. Genetic markers may allow oncologists to predict women at high risk for these side effects so that younger women’s fertility concerns can be addressed.

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2009-03-04T18:03:56-05:00

114 Fort Wayne, Indiana

2007-10-10T18:03:00-04:00

2007 Research Update

2009-03-24T08:44:44-04:00

An Indiana University Melvin and Bren Simon Cancer Center breast cancer specialist’s research earned him a national award Tuesday in New York. Dr. George Sledge, co-director of the breast cancer program at IU Simon Cancer Center and Ballve-Lantero Professor of Oncology in the hematology/oncology division, received the Jill Rose Award for Distinguished Scientific Achievement from the Breast Cancer Research Foundation during its annual symposium and awards luncheon. According to the Breast Cancer Research Foundation, Sledge was chosen “for his stellar research in anti-angiogenesis, which has hastened the development of effective new treatments for breast cancer.” Sledge specializes in the study and treatment of breast cancer and directed the first large, nationwide study on the use of paclitaxel (Taxol) to treat advanced breast cancer. His involvement with the design and implementation of pivotal trials such as this one has been critical in the development of adjuvant therapies to improve the survival rate among women with this form of the disease. Sledge’s recent research focuses on novel biologic treatments for breast cancer, particularly the development of anti-angiogenic therapy (treatment that is designed to prevent the development of new blood vessels in human cancers). Also during the event, the foundation awarded more than $32 million in grants to 150 researchers to support scientists at leading medical institutions worldwide who are conducting the most advanced and promising breast cancer research. The following IU Simon Cancer Center physicians and researchers were named grant recipients: <ul> <li>Dr. Kathy Miller, an associate professor of medicine in the division of hematology/oncology</li> <li>Dr. Susan Clare, an assistant professor in the surgery department</li> <li>Dr. George Sledge</li> <li>Dr. Anna Maria Storniolo, professor of clinical medicine in the division of hematology/oncology</li> </ul> The Breast Cancer Research Foundation was founded in 1993 by Evelyn H. Lauder and has raised more than $180 million to support research.

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2009-03-04T18:03:55-05:00

113 Indianapolis

2007-10-09T18:03:00-04:00

IU Simon Cancer Center’s Dr. Sledge earns national award for research

2009-03-24T08:50:21-04:00

On September 22, the Fort Wayne Wizards (Fort Wayne, Indiana) “pitched” in to promote breast cancer awareness and raise funds for the Foundation by donning pink jerseys for their double header against the South Bend (Indiana) Silver Hawks. Fans were encouraged to bid in a silent auction for their favorite player’s jersey. In all, the Wizards raised, $3,020 for the Vera Bradley Foundation for Breast Cancer. “The response from Wizards fans and family was amazing,” said General Manager Mike Nutter. “The Vera Bradley Foundation is a great organization to work with, and we were extremely pleased to help them in their effort for breast cancer research.” For more information, visit the <a href="http://www.wizardsbaseball.com/news/news.asp?newsId=1251 ">Wizards website</a>. In October, the Step Toward a Cure event will be held once again in Seekonk, MA. Over one hundred men, women, children and dogs have participated annually in this walk and luncheon for the Vera Bradley Foundation for Breast Cancer. This is the third consecutive year and, with its amazing history, we are sure it will be a record-breaking party! Vera Bradley retailers across the country will host additional events this October (and throughout the year, too). Here are some of the locations that will be making a big impact with their events: Raleigh, NC; Lahaska, PA; Jasper, IN; Signal Mountain, TN; High Springs, FL; Kennewick, WA; Havre de Grace, MD; Fort Myers, FL; Chester, VA; Tuckerton, NJ; Greenup, KY; Brookfield, WI; and Lombard, IL, just to name a few! Your local Vera Bradley retailer can tell you how they are getting involved, and we know volunteers for these events are always welcome. <a href="http://www.verabradley.com/Site/StoreLocator/StoreLocator.aspx">Visit the Store Locator at verabradley.com to find a retailer near you</a>. Fresh Produce, a company known for their colorful and vibrant casual resort and sportswear lines, also has a strong history of promoting good corporate citizenship. This October, Fresh Produce will add the Vera Bradley Foundation for Breast Cancer to its list of non-profit organizations contributions, and we couldn’t be more delighted! All twelve of their nationwide, corporate-owned stores will host simultaneous events on October 11, donating 10% of their proceeds to the Foundation. Darcie Weinman, retail marketing manager, says, “We’re proud to support Vera Bradley’s efforts to find a cure and know that our customers are, too. Plus, we love pink!” Crabtree & Evelyn also invites you to visit their stores in October. Proceeds from their plush robe and slippers packaged with the famous 60-Second Fix will be donated to the Vera Bradley Foundation.

false

2009-03-04T18:03:56-05:00

115

2007-10-04T18:03:00-04:00

Committed to the Cause: Nationwide Foundation Events in October

2009-03-24T08:45:29-04:00

Vera Bradley employees lined the streets of downtown Fort Wayne, Indiana, on May 18 with big pink ribbons to raise awareness for breast cancer in honor of the Vera Bradley Foundation for Breast Cancer's 2007 Classic golf and tennis tournament. <a href="/site/classic/classic.aspx?var=classic&">Learn more about the Classic</a>, or <a href="/site/donate/donationstart.aspx?var=support">make a donation</a> for your own personalized ribbon in honor or in memory of a loved one. <div style="margin-bottom: 30px; border-bottom: 1px solid #cccccc; padding-bottom: 10px; font-size: 90%;"><img src="/images/posts/6263.jpg" height="333" alt="Lutheran Hospital Ribbons for Life Ceremony Speakers" width="500" style="margin-bottom: 10px;" /> Lutheran Hospital Ribbons for Life Ceremony Speakers: Ruth Cook, breast cancer survivor Gail Mungovan, Scott Hoeppner, Heidi Floyd- breast cancer survivor and Foundation Ambassador, and breast cancer survivor Gail Bloom.</div> <div style="margin-bottom: 30px; border-bottom: 1px solid #cccccc; padding-bottom: 10px; font-size: 90%;"><img src="/images/posts/6223.jpg" height="333" alt="Pink ribbons line the trees outside Fort Wayne’s City County Building." width="500" style="margin-bottom: 10px;" /> Pink ribbons line the trees outside Fort Wayne’s City County Building. </div> <div style="margin-bottom: 30px; border-bottom: 1px solid #cccccc; padding-bottom: 10px; font-size: 90%;"><img src="/images/posts/6195.jpg" height="333" alt="Vera Bradley employee Princie Woodward helped Turn the Town Pink by tying ribbons to trees." width="500" style="margin-bottom: 10px;" /> Vera Bradley employee Princie Woodward helped Turn the Town Pink by tying ribbons to trees.</div> <div style="margin-bottom: 30px; border-bottom: 1px solid #cccccc; padding-bottom: 10px; font-size: 90%;"><img src="/images/posts/6251.jpg" height="283" alt="More than 50 Vera Bradley employees helped hang pink ribbons in Headwaters Park." width="500" style="margin-bottom: 10px;" /> More than 50 Vera Bradley employees helped hang pink ribbons in Headwaters Park.</div> <div style="margin-bottom: 30px; border-bottom: 1px solid #cccccc; padding-bottom: 10px; font-size: 90%;"><img src="/images/posts/6228.jpg" height="333" alt="A pretty pink ribbon signifies the Vera Bradley Foundation for Breast Cancer's support of breast cancer research at the Indiana University Cancer Center." width="500" style="margin-bottom: 10px;" /> A pretty pink ribbon signifies the Vera Bradley Foundation for Breast Cancer's support of breast cancer research at the Indiana University Cancer Center.</div>

false

2009-03-04T18:03:57-05:00

116 Fort Wayne, Indiana

2007-05-24T18:03:00-04:00

Vera Bradley turns the town pink for the 2007 Classic

2009-03-23T17:24:55-04:00

JEN THOMAS, iBERKSHIRES.COM Leading cancer researcher Linda H. Malkas revealed some of her newest and as of yet unpublished conclusions when she spoke at the Region I Massachusetts Science Fair. Hosted at the Massachusetts College of Liberal Arts Friday, the fair brought in student scientists from Berkshire, Franklin, Hampshire, and Hampden counties to showcase their projects. Malkas capped off the day with a speech titled “We Can Land a Man on the Moon; Why Can’t We Cure Cancer?” <a href="http://www.iberkshires.com/story.php?story_id=22532" target="_blank">Continue reading at iBerkshires.com »</a>

false

2009-03-04T18:03:57-05:00

117 North Adams

2007-03-10T18:03:00-05:00

Extraordinary As The Stars: Cancer Research Shows Promise

2009-03-23T17:26:13-04:00

Julie Cope Saetre, Indianapolis Star Correspondent Claire Deselle and Linda Malkas share a common passion: the development of methods to detect cancer at critically early stages, when treatments and cure rates are at their most successful. <div style="border: 1px solid #cccccc; padding: 12px; float: right; margin: 0 0 20px 20px; width: 175px; background: #f3efeb;"> CS-Keys • Founded: 2005. • Address: Indiana University Emerging Technologies Center, 351 W. 10th St. • Employees: Three; two full-time, one part-time. A number of advisers and consultants also work with the company. • Co-founders: Linda Malkas, Robert Hickey, Dr. Lauren Schnaper and Derek Hoelz. • Chief executive: Claire Deselle. • Product: Diagnostic tool to help detect cancer, particularly breast cancer, in its early stages. • Amount invested: $285,000 from the Indiana Seed Fund, managed by BioCrossroads, a nonprofit that invests in and supports the local life-sciences industry. An undisclosed amount from Midwest-based Triathlon Medical Ventures. Principals' background • Linda Malkas: A professor at the IU School of Medicine, she is the first Vera Bradley chair in oncology at the IU Cancer Center. She received her doctorate from the City University of New York and did postdoctoral work in cell microbiology at the Worcester Foundation for Experimental Biology in Worcester, Mass. She also was a full professor at the University of Maryland School of Medicine in Baltimore. • Claire Deselle: She has an MBA from the Wharton School of the University of Pennsylvania. She worked in management at Eli Lilly and Co. for 14 years and left in 2001 to work as a life-sciences consultant before joining CS-Keys. </div> So it was natural the two -- who knew each other through a previous business project -- would team up again at CS-Keys. Deselle, CS-Key's chief executive, and Malkas, a co-founder and the company's lead researcher, are trying to create cancer-specific biomarkers that can diagnose malignant cells at very early stages. Breast cancer is CS-Keys' main focus, but the technology holds promise for other cancers, such as colorectal, prostate, ovarian and esophageal types. While CS-Keys is still relatively new -- it was formed in February 2005 -- the research it is based upon stretches back two decades, when Malkas was a biochemist researching how human cells replicate their DNA. Malignant breast cells replicate DNA differently than noncancerous cells, Malkas and her research team discovered. What they learned: Nonmalignant cells contain a basic protein, nmPCNA, while malignant cells have that protein in addition to its acidic variation, caPCNA. The key, then, became how to identify caPCNA within a cell. That's where the biomarker comes in. Malkas and company recently developed an antibody, caPCNAab, which specifically recognizes caPCNA in malignant breast tissue. "We had two different pathologists actually go and use it," Malkas said. "And, actually, it was very good at telling the difference, calling out cancer from normal cells. And it appears that it can pick up early disease." That exciting work in the laboratory led Malkas to co-found CS-Keys with her husband, Robert Hickey; Dr. Lauren Schnaper; and Derek Hoelz to find a way to apply that discovery in the real world. To help find commercial uses for the product, Malkas teamed with Deselle, who handles much of the hard work of running a startup, including raising venture capital. The company's first step was to acquire a license from Indiana University in February 2006 for the new technology. The CS-Keys team then approached BioCrossroads, which invested $285,000 through its $6 million Indiana Seed Fund. Next, Midwest-based Triathlon Medical Ventures agreed to an undisclosed seed investment as well. "That's really when the company took off, and that's when I came onboard full time," Deselle said. "We hit the ground running." Carrie Bates, a managing partner at Triathlon, sits on the board of CS-Keys. She cited three main reasons she decided to invest in the company. First, the biomarker CS-Keys discovered is an important cancer diagnostic tool that needs to be developed further. Secondly, it could have many commercial applications in the treatment of other cancers and for therapeutic products. And lastly, she said, she and her colleagues were "very impressed" with the co-founders of CS-Keys and its management. Her company is working with Deselle now to arrange more funding. "This can influence the way doctors do their jobs," Bates said. "It also could have many applications using the same core research done by the co-founders." CS-Keys' biomarker for diagnosing breast cancer employs a stain used by pathologists. The stain turns cancerous cells in breast tissue brown, making them stand out under a microscope. Without the stain, it can be difficult for pathologists to distinguish cells that pose a cancer risk, Deselle said. Benefits to using the stain could include earlier, faster and more accurate diagnoses. Another benefit of the biomarker: It could lessen the anxiety felt by patients when a pathologist is unable to make a definitive diagnosis and must resort to a watchful, and often long, waiting period. Deselle and Malkas hope to enter clinical studies for the biomarker/breast-cancer connection by the end of the year. Approval by the Food and Drug Administration could take another two years after that. Moving forward in the fight against cancer can't happen soon enough for them. "This is really a passion for us," Deselle said. "When we talk about this to people, we have never met anyone who isn't somehow touched by cancer. Everybody has a cancer story." Malkas knows this all too well, both through her work and from a personal standpoint: She lost her father to the disease. "If I had one goal," she said, "and I have said it out loud in many forums, long before I ever knew there was going to be a CS-Keys, if we can make a few less tears because of cancer . . . that's something that will help right there."

false

2009-03-04T18:03:57-05:00

118

2007-02-16T18:03:00-05:00

CS-Keys in forefront of fight against cancer

2009-03-24T08:43:36-04:00

Linda Warzycha, owner of The Paper Scene (a Vera Bradley retailer in Seekonk, MA) knows all too well the toll breast cancer can take. She lost her dear friend Carol Girard to this terrible disease. With Carol on her mind, Linda organized a walk to raise funds for The Vera Bradley Foundation for Breast Cancer in October of 2006. And what a fundraiser it was! Participants in the five-mile “Step Toward a Cure” walk raised more than $20,000. One hundred women, men and children – even their dogs – wore pink ribbons and took to the streets of Seekonk in memory and in honor of friends and loved ones. After the walk, the store hosted a lunch and raffle. “Step Toward a Cure” was a loving and inspirational event for all involved. Thank you, Linda, for your dedication and leadership!

false

2009-03-04T18:03:58-05:00

120 Seekonk, MA

2006-10-31T18:03:00-05:00

Retailer Makes the Right “Step Toward a Cure”

2009-03-23T17:10:57-04:00

To kick off National Breast Cancer Awareness month, more than 300 women are expected to attend a sneak peak of the Spring 2007 Vera Bradley line and support breast cancer research at the same time. The third annual Tickled Pink Toast & Tour on October 6th is sure to be the ultimate girls’ night out; held at Vera Bradley’s corporate headquarters, it will include hors d’oeuvres, cocktails, a silent auction, and informal tours of the Vera Bradley facilities. Special guests Dr. Linda Malkas, Vera Bradley chair in oncology at Indiana University Cancer Center and both Vera Bradley co-founders, Barbara Bradley Baekgaard and Patricia R. Miller will all be in attendance. “Each year, Tickled Pink exceeds our expectations.” said Catherine Hill, Vera Bradley foundation development director. “So many women look forward to this event because it offers them the opportunity to reconnect with their friends while giving to a good cause at the same time.” Tickets are available for $60, and are expected to sell-out. For tickets or information, visit verabradley.org or call Vera Bradley at (260) 482-4673. All proceeds benefit the Vera Bradley Foundation for Breast Cancer. Each attendee will receive an exclusive gift in the new 2007 breast cancer awareness fabric. About the Vera Bradley Foundation for Breast Cancer: Established in 1998, the Vera Bradley Foundation for Breast Cancer raises funds for breast cancer research. The Foundation receives support from the sale of special Vera Bradley handbags, luggage and accessories. 10% of Vera Bradley's net proceeds from the sale of Hope Toile and New Hope benefit the Vera Bradley Foundation and other breast cancer projects and services. For more information, visit <a href="http://www.verabradley.org" target="_blank">verabradley.org</a>.

false

2009-03-04T18:03:58-05:00

121 Fort Wayne, Indiana

2006-09-13T18:03:00-04:00

More than 300 Women Celebrate National Breast Cancer Awareness Month

2009-03-23T17:11:41-04:00

Kudos to all independent Vera Bradley retailers who hosted special events during National Breast Cancer Awareness month (October) and throughout the year. From selling New Hope Journals, to holding Ribbons for Life pink ribbon campaigns, to donating a percentage of sales on breast cancer-related (and/or pink) products in their stores, retailers have taken a wide and varied approach in creating their events. A very special mention to Paper Scene in Seekonk, Massachusetts, who raised over $7,000 in October 2004! Regarding their outstanding accomplishment, owner Linda Warzycha reports: “My Vera Bradley Rep, June Costa, talked to me about doing a Ribbons for Life promotion. I immediately said, ‘I’ll do one better than that … I’ll do a walk.’ I have been in business twenty years and have lost customers to breast cancer and have current ones who are battling the disease.” Linda created the A Step Towards A Cure walk to honor her customers, but says, "I never estimated the response that we would have!” The night following her event, Linda recalls, "I realized I had actually made a difference. It was a very comforting feeling.” The dedication that participating Vera Bradley retailers have shown in the fight against breast cancer is truly inspiring. Our sincere thanks to each and every store that made the additional effort to support the cause.

false

2009-03-04T18:03:58-05:00

122 Fort Wayne, Indiana

2005-01-05T18:03:00-05:00

Retailers Raise Funds & Hope

2009-03-23T17:24:01-04:00

false

2009-03-04T18:04:00-05:00

<h3>2009</h3> May 29, 30 & June 1 596 Participants, 500 Volunteers Net Proceeds: $782,952 raised to further the $10 million pledge to the Indiana University Simon Cancer Center in Indianapolis. <h3>2008</h3> May 30, 31 & June 2 652 Participants, 300 Volunteers Net Proceeds: $1,032,350 raised to further the $10 million pledge to the Indiana University Simon Cancer Center in Indianapolis. <h3>2007</h3> June 1-3 661 Participants, 300 Volunteers Net Proceeds: Net Proceeds: $1,045,250 raised. The Vera Bradley Foundation for Breast Cancer had more participants and volunteers than ever. The record-breaking amount raised will be the second payment on a $6.8 million pledge to the Indiana University Cancer Center. <h3>2006</h3> June 2-4 624 Participants, 250 Volunteers Net Proceeds: $852,470 raised. The Foundation announced its third and fourth pledge to the Indiana University School of Medicine and the naming of The Vera Bradley Cancer Research Laboratories. A pledge for $2 million in new endowment dollars and $4.8 million in project funding will be completed by 2014. This will bring the foundation’s total gift to Indiana University Cancer Center to $10 million. <h3>2005</h3> June 3, 4 & 6 590 Participants and 250 Volunteers Net Proceeds: 602,645 raised for breast cancer research. $450,000 of this amount completes the five-year $2 million pledge to create the Vera Bradley Center for Breast Cancer Research at the Indiana University School of Medicine in Indianapolis (two years ahead of schedule). The remaining $150,000 will be used towards the next breast cancer research-related pledge. <h3>2004</h3> June 4, 5 & 7 540 Participants and 240 Volunteers Net Proceeds: $540,543 raised to further the $2 million pledge for the Vera Bradley Center for Breast Cancer Research. <h3>2003</h3> May 30-June 2 530 Participants and 240 Volunteers Highlights: Golf Pro Marlene Floyd returns to the Classic for the 10th Anniversary "Decade of Hope" Celebration Net Proceeds: $508,263, which begins funding our $2 million pledge for the Vera Bradley Center for Breast Cancer Research. <h3>2002</h3> May 30-June 3 484 participant and 195 volunteers Highlights: 24 teams play in the first Mixed Doubles Tournament; Dr. Jerri Nielsen is an honored guest at the sponsorship party Net Proceeds: $475,845 completes $1.2 million pledge to the IU School of Medicine. <h3>2001</h3> June 1, 2 & 4 440 participants and 185 volunteers Highlights: Golf Teaching Pro Jim Gerber conducts clinics; Golf Pro Amy Benz hits tee shots Net Proceeds: $431,255 to continue funding the $1.2 million pledge to the IU School of Medicine, Indianapolis. <h3>2000</h3> June 2, 3 & 5 496 participants and 175 volunteers Highlights: Golf Pro Susie Redman conducts clinics Net Proceeds: $385,000 to continue funding the $1.2 million pledge to the IU School of Medicine, Indianapolis. <h3>1999</h3> June 4, 5 & 7 475 participants and 160 volunteers Highlights: Golf Pro Sandra Palmer conducts clinics; USTA Teaching Pros Susan Rudd and Andrea Calvert conduct clinics Net Proceeds: $330,000; Begin funding the $1.2 million pledge to the IU School of Medicine, Indianapolis. <h3>1998</h3> June 6 ,7 & 9 468 participants and 125 volunteers Highlights: Golf Pro Kathy Whitworth conducts clinics; Mixed Doubles Tennis Exhibition, featuring Zina Garrison, John Lloyd, Rosie Casals and Marty Riessen Net Proceeds: $250,000 <h3>1997</h3> June 6 ,7 & 9 453 participants and 120 volunteers Highlights: Golf Pro Kathy Kratzert Gerring conducts clinics; Tennis Exhibition added, featuring Billie Jean King, Wendy Turnbull, Ilana Kloss and Wendy Overton Net Proceeds: $224,000 <h3>1996</h3> June 5, 6 & 8 398 participants and 120 volunteers Highlights: Golf Pro Judy Rankin conducts clinics; Tennis Pro Wendy Overton conducts clinics Net Proceeds: $175,000 <h3>1995</h3> June 6, 7 & 9 272 participants and 85 volunteers Highlights: Golf Pro Marlene Floyd conducts clinics; Tennis Pro Todd Witskin conducts clinics Net Proceeds: $117,000 <h3>1994</h3> June 5, 6 & 8 144 participants and 75 volunteers Highlights: Golf Pro Sandra Haynie conducts clinics Net Proceeds: $64,000

127 Fort Wayne, Indiana

2009-06-05T18:04:00-04:00

History of the Vera Bradley Classic™

2009-06-08T16:31:36-04:00

Nan Yablong, Vera Bradley Foundation Volunteer ‘Tis the season for warm soups and hearty vegetables. While the days may be short and cold, there are still many fresh vegetables at their prime during the winter. We’ve cooked up a feast featuring winter’s bountiful vegetables and seasonal treats. Fresh golden beets star in our creamy bisque, as well as in our light salad alongside carrots, potatoes and sprouts. Crispy sage crackers complement the soup’s rich flavors. And decadent red-velvet cupcakes make for a perfectly sweet ending. From our kitchen to yours, we hope these recipes will inspire you to eat well and make healthy food choices. <h3>Golden Beet and Sunflower Sprout Salad with Vinaigrette (Serves 6) </h3> <table cellspacing="0" border="0" cellpadding="0" width="100%"> <tr> <td valign="top" width="50%"> 4 medium golden beets with greens ½ cup raw sunflower seeds 2 tablespoons shallot, finely chopped 2 ½ Tbsps cider vinegar ¾ teaspoon kosher salt </td> <td valign="top" width="50%"> ¼ tsp freshly ground black pepper ¼ tsp sugar 3 Tbps extra virgin olive oil 6 ounces sunflower sprouts or 6 cups baby mesclun greens </td> </tr> </table> <ol> <li>Preheat oven to 425°.</li> <li>Trim beet greens, leaving 1 inch of stems attached. Tightly wrap beets together in double layers of foil into packages, and roast in middle of oven until tender, about 45 minutes. Unwrap beets and let cool slightly. </li> <li>While beets roast, toast sunflower seeds in a pie plate in lower third of oven, shaking occasionally, until seeds are golden, about 10 minutes. </li> <li>Whisk together shallot, vinegar, salt, pepper and sugar in a small bowl, then add oil in a stream, whisking. </li> <li>When beets are cool enough to handle, slip off skins and discard. Cut beets lengthwise into ¼-inch thick slices and gently toss with 3 tablespoons of the vinaigrette in a bowl. </li> <li>Toss sunflower sprouts and half of sunflower seeds with remaining vinaigrette in another bowl. </li> <li>Arrange beets on 6 salad plates and top with dressed sprouts. Sprinkle salads with remaining sunflower seeds.</li> </ol> TIP: For more color and flavor, add sweetened dried cranberries. NOTE: If making soup at the same time, roast additional beets with the other vegetables in the hearty soup recipe in a second roasting pan. <h3>Roasted Vegetable with Jarlsburg Bisque (Serves 6)</h3> <table cellspacing="0" border="0" cellpadding="0" width="100%"> <tr> <td valign="top" width="50%"> 3 Tbsps butter 3 Tbsps flour 4 cups chicken broth 3 Tbsps light olive oil 4 golden beets 6-8 carrots 1 large sweet onion 3 medium white potatoes</td> <td valign="top" width="50%"> 2 cloves garlic, minced 1 tsp fennel seed 1 tsp thyme 1 cup heavy cream 1 egg yolk 1 cup Jarlsburg cheese, shredded Kosher salt and freshly ground pepper to taste</td> </tr> </table> <ol> <li>Preheat oven to 375°. Peel skin from beets and cut into ¾-inch chunks; scrape carrots and cut into large chunks. Place in a large roasting pan with olive oil and fennel seed; sprinkle with kosher salt and freshly ground pepper. Roast for 30 minutes.</li> <li>Cut onion into ¾-inch chunks as well as scrubbed potatoes, add to roasting vegetables and continue roasting for an additional 60 minutes.</li> <li>In large heavy saucepan melt butter. Add flour and blend to make roux. Cook while whisking until mixture bubbles.</li> <li>Gradually add broth and continue whisking until well blended. Add vegetables to broth and simmer gently.</li> <li>Blend cream and egg. Add several tablespoons of hot soup to temper egg mixture, blend and return to pot. Cook until slightly thickened. Add roasted vegetables to pot.</li> <li>Blend in shredded cheese and heat until cheese is melted. Adjust seasonings and serve immediately.</li> </ol> TIP: Choose beets with tops attached. Bunches with beets of similar size will cook more evenly. <h3>Sage Crackers (Makes 16)</h3> <table cellspacing="0" border="0" cellpadding="0" width="100%"> <tr> <td valign="top" width="50%">2 cups all purpose flour 1 Tbsp baking powder ¾ tsp salt </td> <td valign="top" width="50%">1/8 cup fresh sage, thyme or rosemary, finely minced ½ cup milk 3 ounces extra virgin olive oil </td> </tr> </table> <ol> <li>Preheat oven to 425°.</li> <li>Put flour, baking powder, salt and herbs into a large bowl; stir to mix well. Add milk and half of olive oil. Stir with fork or mix with hands until flour mixture is moistened. (Add more oil if necessary.) Gather up mixture with your hands and press into a ball. </li> <li>Put dough onto a lightly floured board and knead about 10 to 15 times. Form two dough balls and flatten slightly; cut each ball into 8 wedges. Each wedge will become a cracker. Form one wedge at a time into a ball, then roll it out onto a lightly floured surface into a thin wafer, about 4 – 5 inches in diameter. Brush lightly with olive oil and sprinkle lightly with kosher salt. </li> <li>Transfer to an ungreased cookie sheet. Bake about 8 minutes or until golden brown. Cool, uncovered on a wire rack. Best when served within 8 hours of baking. </li> </ol> TIP: Store crackers in an airtight container after cooling completely. <h3>Red Velvet Cupcakes with Peppermint Cream Cheese Icing (Makes twelve jumbo-sized cupcakes)</h3> <table cellspacing="0" border="0" cellpadding="0" width="100%"> <tr> <td valign="top" width="50%"> Cupcakes 1 cup Crisco solid shortening 1 ½ cups fine granulated white sugar 2 large eggs 1 tsp pure vanilla extract 2 cups cake flour 1/3 cup baker’s cocoa powder ½ tsp kosher salt 1 cup buttermilk 2 ounces red food coloring 1 tsp baking soda 1 Tbsp cider vinegar </td> <td valign="top" width="50%"> Peppermint Cream Cheese Butter Icing 2-3 Good quality peppermint candy canes, crushed to powder for flavoring; break up additional peppermint candy canes into pieces for garnish. 4 cups confectioner’s sugar 1 stick unsalted butter, room temperature 3 ounces cream cheese, room temperature 1 tsp pure vanilla extract 3-4 Tbsps milk</td> </tr> </table> Cupcakes <ol> <li> Preheat oven to 350°. Prepare muffin pan by greasing and dusting with flour or lining with cupcake papers.</li> <li> In large bowl of electric mixer, blend Crisco and sugar until mixed well. Add eggs, and vanilla and mix until well blended. </li> <li> Sift together flour, cocoa powder and kosher salt. Add to bowl alternating with buttermilk and mix on medium high until completely blended. </li> <li> Add food coloring and blend. Dissolve baking soda in vinegar in small bowl and add to mix, blend another minute. </li> <li> Divide batter among cupcake holders, filling at least ¾ full. Bake in preheated oven 20–23 minutes or until top springs back when lightly touched. Cool on wire rack. </li> <li> Serve with berry medley and fresh whipped cream. </li> </ol> Peppermint Cream Cheese Butter Icing <ol> <li> Beat butter and cream cheese in large bowl of electric mixer until fluffy. Add vanilla and beat until creamy. Add confectioner’s sugar one cup at a time, alternating with milk and beat until smooth. Beat in peppermint candy cane powder, icing should turn a light pink and have a slight peppermint taste. May need additional milk or sugar to correct for consistency to pipe and hold shape of star tip.</li> <li> Prepare a pastry bag with star tip, spoon icing into bag and pipe decoratively on top of each cooled cupcake. </li> <li> Dust with additional cracked candy cane pieces. </li> </ol> Tip: If you do not have pastry bags and decorating tips, you may use a heavy duty sealing plastic bag. Fill half full with icing and cut corner off bag; squeeze onto top of cupcake using circular motions. <img src="/images/posts/NansKitchen.jpg" height="125" alt="Nan Yablong" width="125" style="float: right; margin: 0 0 10px 20px;" />About our featured chef: Nan Yablong has embraced the Vera Bradley Foundation as her special cause because she lost her mother to cancer 22 years ago. She has enthusiastically served on almost every committee in her eleven years as a Classic volunteer. As a graduate of LaRivage French Cooking School in Dartmouth, MA, with a passion for both cooking and baking, she was the perfect choice to help us develop healthy and delicious cancer-fighting recipes.

false

2009-03-04T18:03:59-05:00

123 Fort Wayne, Indiana

2008-11-01T18:03:00-04:00

Nan’s Kitchen: Winter Recipes

2009-03-25T09:21:33-04:00

Ana Mantica, Content Editor More than 1400 supporters came together over the weekend to have fun and raise funds for breast cancer research at the 15th annual Vera Bradley Classic Golf and Tennis Tournament. This year was the second time in a row the three-day fundraising event hit the $1 million mark, raising a grand total of $1,032,350! “We met and surpassed all of our greatest expectations,” said Catherine Hill, Vera Bradley Foundation for Breast Cancer Executive Director. “I’m delighted it all ran smoothly and that everyone had a good time. And, we made a lot of money for breast cancer research.” Taking a swing at breast cancer A record number of teams—472 golfers and 180 tennis players—including survivors, family and friends, and employees participated in various golf and tennis events held at Sycamore Hills, Wildwood Racquet Club and Pine Valley Country Club. The tennis tournament included a Master’s Division for players 50 and over and combined rating doubles for the 5.0-5-5 Division, 6.0 Division, 6.5 Division, 7.0 Division and 8.0 Division. The golf tournaments were Florida scrambles and consisted of an 18-hole event with divisions based on lowest team handicap with tee times and two nine-hole events with morning and afternoon shotgun starts. “We had so much fun!” said Carlye Baenan, 50, who played on the 18-hole course at Sycamore alongside her daughter, mother and aunt. “There was so much energy from everyone. You immediately got a sense that this is bigger than any of us will ever be—this is for a cure. It was a great example for my daughter to see all of these women come together for breast cancer.” (Read more about <a href="https://www.verabradley.org/site/hope/FeatureStories.aspx?id=735&var=hope"> Baenan's experience</a>.) It was also the first time “instant-replay” points were allowed in tennis. “This tennis version of a ‘mulligan’ actually raised a few thousand dollars,” added Hill. With players’ spirits soaring it was hard not to feel excited and inspired. “From every direction you could here a little “Whoo!!” or “Good Job”, “Nice Stroke!” said Liz Money, Vera Bradley Fabric and Trend Coordinator, whose aunt is a breast cancer survivor. “It was encouraging to see all these women getting together to support the Foundation and more importantly to support each other.” Behind the scenes Hundreds of people devoted their time and energy to making the weekend a success. About 300 volunteers helped in some way or another with assigned duties from coordinating event details and décor to keeping score and serving drinks and snacks to players. Club employees were scrambling all weekend as well. All three clubs staffed up to accommodate the Classic with Sycamore Hills Golf Club bringing in an extra 30 employees to accommodate dinner guests on Saturday and Monday. “Every year The Classic is a new and different event,” said Hill. “Our committee of dedicated volunteers works very hard to make it special. For example, 20,000 roses were ordered in from South America this year to create a spectacular setting for the celebration dinners. The tables were also set up banquet-style, which was new for us. People really enjoyed these special touches.” Everyone was excited to be able to be a part of making a difference. “I look forward to participating again next year,” said Jennifer Foley, Vera Bradley Merchandising Communications Coordinator, who volunteered at The Classic for the first time this year. “From the pink ribbon-adorned road leading to the beautiful club house to all of the wonderful little surprise details for those participating and working, it definitely left an amazing impression.” Even kids got involved setting up a lemonade stand and a snow cone stand to help raise money. One young girl actually sold golf balls she had collected on the course to the players and raised $162.05. “It was a reminder that breast cancer not only affects the victims, but also affects family and friends,” added Hill. A moving experience While the event was definitely filled with fun and games and lots of laughter, there were also many peaceful moments that allowed for quiet reflection. “The moment of silence during the candle ceremony on Monday night gave us the opportunity to remember the loved ones we’ve lost and honor those who have survived. It was a reminder for what we’re all working towards,” noted Susan Westrick, Vera Bradley Marketing Communications Coordinator. “<a href="https://www.verabradley.org/site/hope/FeatureStories.aspx?id=733&var=hope">Beth Goldsmith’s speech</a> at the dinner Monday night was also moving,” said Hill. “She spoke very beautifully about body image. It was remarkable and very memorable.” A life-sized pink pledge ribbon also allowed women a chance to make a pledge to themselves to their monthly breast self-exams and get their annual mammograms—a reminder of the importance of prevention and raising breast cancer awareness. A hole in one All of the money raised goes to breast cancer research at Indiana University Melvin and Bren Simon Cancer Center. Not only did The Classic raise over $1million, <a href="https://www.verabradley.org/Site/News/NewsView.aspx?id=736&var=news">auctions</a> on Saturday and Monday evenings that included exciting one-of-a-kind items like an autographed guitar from Sheryl Crow and furniture upholstered in Vera Bradley Pinwheel Pink for breast cancer awareness helped raise more than $30,000, which will also go to benefit the Foundation. The Foundation has paid more than $4.5 million of the current $6.8 million pledge to Indiana University’s Cancer Center. In 2006 the Foundation’s third pledge to the team at Indiana University brought the total commitment to $10 million to IU. The funds raised at this year’s Classic bring total funds raised toward the pledge to more than $7 million. “It (the dollars from the Vera Bradley Foundation) allows us to bring in more scientists to our team and then what we find is translated out to the rest of the world. So, it’s a global outreach that’s made by the foundation,” said Dr. Linda Malkas, Vera Bradley Chair in Oncology at the Vera Bradley Center for Breast cancer Research at Indiana University School of Medicine. Three years ago, Dr. Malkas stood on the stage at the Vera Bradley Classic golf celebration dinner. In the course of her speech she enthusiastically said, “Three years from now, we will have a diagnostic test for breast cancer, using the protein markers we have discovered.” (<a href=" https://www.verabradley.org/Site/News/NewsView.aspx?id=336&var=news " target="_blank">Read more about Dr. Malkas’ research</a>.) At the same dinner on Monday night, Dr. Malkas announced that a big breakthrough in cancer diagnosis hit the marketplace. It’s a new stain that sticks to cancer cells in a tissue biopsy slide that allows pathologists to detect cancer cells more accurately. Malkas and her team’s discovery of key proteins in breast cancer cells helped contribute to the development of this breakthrough test. “In our lifetime, cancer is going to lose its bite.”

false

2009-03-04T18:03:59-05:00

124

2008-06-03T18:03:00-04:00

2008 Vera Bradley Classic™ raises more than $1 million

2009-03-23T17:10:05-04:00

<div style="width: 200px; float: right; margin: 0 0 15px 30px; line-height: 1.6em; border-left: 3px solid #c4d9ab; padding-left: 15px;"><img src="/images/posts/SherylCrowGuitar.jpg" height="167" alt="Autographed guitar from Sheryl Crow" width="150" style="margin-bottom: 8px;" /> Autographed guitar from Sheryl Crow <img src="/images/posts/VeraBradleyFurniture.jpg" height="167" alt="Beth Goldsmith" width="150" style="margin-bottom: 8px;" /> Furniture upholstered in Vera Bradley Pinwheel Pink </div> Not only did the 15th annual Vera Bradley Classic Golf and Tennis Tournament raise over $1 million, auctions on Saturday and Monday evenings that included exciting one-of-a-kind items like an autographed guitar from Sheryl Crow and furniture upholstered in Vera Bradley Pinwheel Pink for breast cancer awareness helped raise more than $30,000, which will also go to benefit the Foundation. Other hot-ticket items up for grabs: A Tiffany sterling silver and pink enamel bangle bracelet, private golf lessons and Celine Dion concert tickets. There were also several spa gift certificates, signed sports paraphernalia and many Vera Bradley items, including an opportunity to design your own bag.

false

2009-03-04T18:03:59-05:00

125 Fort Wayne, Indiana

2008-06-03T18:03:00-04:00

2008 Vera Bradley Classic™ Auction raises more than $30,000

2009-03-23T17:22:44-04:00

Melissa Schenkel, Public Relations Representative Courage. Compassion. Commitment. These are the words that define the fight against breast cancer. Creating stylish, creative, colorful gifts, both Corso’s Cookies and Vera Bradley are teaming up with a campaign to benefit the Vera Bradley Foundation for Breast Cancer.

2009-10-07T10:37:32-04:00

This year the Vera Bradley Foundation for Breast Cancer is partnering with Corso’s Cookies – a family owned company that creates custom-made, hand-decorated cookies and is known for its amazing cookie designs, themes, and mouth-watering tastes – to aid in the fight against breast cancer. In partnership with the Vera Bradley Foundation, Corso’s Cookies has designed a cookie bouquet, which replicates Vera Bradley’s Hope Garden design. Now through the end of the year, Corso’s Cookies has agreed to donate 20% of the net proceeds from sales of each Hope Garden Cookie Bouquet to the Vera Bradley Foundation for Breast Cancer. Vera Bradley will also display the Hope Garden Cookie Bouquets in all 25 retail stores during the week of October 16. The Hope Garden Cookie Bouquet will be available for purchase at <a><a href="http://www.corsoscookies.com">corsoscookies.com</a>. The Vera Bradley Foundation receives funding through the sale of Vera Bradley breast cancer awareness designs – the current design is “Hope Garden.” It represents hope for the future. Hope for a cure, a change. To brighten someone’s day, give the gift of the Hope Garden Cookie Bouquet and be a part of the fight against breast cancer. Giving is twice as sweet. About Corso’s Cookies: Being a smart cookie, Tina Corso Hess found a way to blend her passions for baking and art in 2001, when she founded Corso’s Cookies. Corso’s Cookies creates beautiful custom-made, hand-decorated, delicious cookie bouquets and cookie gift baskets for all occasions, like edible works of art. Corso’s Cookies motto is “making gift giving fun.” Recipients of Corso’s Cookies bouquets have been Arnold Schwarzenegger, Ryan Seacrest, Wayne Gretsky, and Donald Trump. Today, you can find Corso's Cookies in more than 100 catalogs and web sites, including ProFlowers, Amazon, and Gifts.com. About the Vera Bradley Foundation for Breast Cancer: The Vera Bradley Foundation is doing its part to eradicate breast cancer. The Foundation is celebrating its 10th year of funding breast cancer research with the endowment of Vera Bradley’s chair in Oncology, Dr. Linda Malkas, at the Indiana University Cancer Center, with more than $10 million donated to breast cancer research. Visit <a href="http://www.verabradley.org>verabradley.org</a> for more information. About Vera Bradley:Vera Bradley handbags, stationery, travel and eyewear are everywhere! Vera Bradley products have popped up on: Desperate Housewives, Brothers and Sisters, According to Jim, Samantha Who and in more than 20 feature-length films, as well as in celebrity gift lounges surrounding the 2009 Tony Awards and 2009 Daytime Emmys. With an award-winning float in the 2009 Rose Parade, 3,500 retailers and 25 corporate-owned stores across the nation, the Vera Bradley story is a testimony to the American Dream; friends Barbara Bradley Baekgaard and Patricia R. Miller founded the company in 1982 with just a $500 investment. Visit <a href="http://www.verabradley.com>verabradley.com</a> for more information. Vera Bradley Retail Store Locations: The Summit, Birmingham, Ala.; Biltmore Fashion Park, Ariz.; San Francisco Centre, San Francisco, Calif.; Santana Row, San Jose, Calif.; The Americana at Brand, Glendale, Calif.; The Fountains, Roseville, Calif.; Park Meadows, Lone Tree, Colo.; The Falls, Miami, Fla.; Phipps Plaza, Atlanta, Ga.; Ala Moana Center, Honolulu, Hawaii; Deer Park Town Center, Deer Park, Ill.; Oakbrook Center, Oak Brook, Ill.; Clay Terrace, Carmel, Ind; Jefferson Pointe, Fort Wayne, Ind.; Town Center Plaza, Leawood, Kan.; The Natick Collection, Natick, Mass.; Somerset Collection North, Troy, Mich.; Bridgewater Commons, Bridgewater, N.J.; Shops at Riverside, Hackensack, N.J.; The Shops of Saddle Creek, Germantown, Tenn.; Watters Creek, Allen, TX; La Cantera TX; The Shops at Southlake Town Square, TX; Bellevue Square, Bellevue, Wash.; Bayshore Town Center, Glendale, Wis. Contact: Melissa Schenkel mschenkel@verabradley.com (260) 437-7797

178 Fort Wayne, Indiana

2009-10-07T10:29:00-04:00

Vera Bradley Foundation and Corso's Cookies Team Up for Breast Cancer Awareness

2009-10-07T10:44:31-04:00

Melissa Cordial, Public Relations Representative

2009-08-27T15:42:27-04:00

The sixth annual Tickled Pink (Girls’ Night Out) to be held at Vera Bradley’s Distribution facility, on October 2, will include hors d’oeuvres, cocktails, and a silent auction. Other Highlights: <ol> <li> An exclusive Vera Bradley gift made especially for Tickled Pink 2009 guests</li> <li>An opportunity to discuss developments in research with Vera Bradley Chair in Oncology Dr. Linda Malkas and other Indiana University Simon Cancer Center researchers and clinicians</li> </ol> “Tickled Pink is a chance to celebrate our girlfriends who battle breast cancer as well as those who are committed to ending it,” says Catherine Hill, executive director of the Vera Bradley Foundation for Breast Cancer. Tickets are available for $75, and are expected to sell out. For tickets or information, visit <a =href"http//www.verabradley.org">verabradley.org</a> or call Lisa at (260) 207-5198. All proceeds benefit the Vera Bradley Foundation for Breast Cancer. About the Vera Bradley Foundation for Breast Cancer: The Vera Bradley Foundation for Breast Cancer is celebrating its 10th year of funding breast cancer research. With the endowment of a Vera Bradley chair in oncology, Dr. Linda Malkas at the Indiana University Cancer Center and more than $10 million pledged to breast cancer research, the Vera Bradley Foundation for Breast Cancer is doing its part to eradicate breast cancer. The Foundation receives funding through the sale of Vera Bradley breast cancer awareness designs, special events across the nation and through donations on <a =href"http//www.verabradley.org">verabradley.org</a>.

175 fort wayne, in

2009-08-27T15:37:00-04:00

A Live Performance by American Idol finalist Michael Johns and hundreds of women dressed in pink will kick off National Breast Cancer Awareness month! American Idol Finalist Michael Johns to Perform at Vera Bradley Foundation for Breast Cancer Event

2009-08-28T08:26:18-04:00

Melissa Schenkel, Public Relations Representative

2009-06-16T10:39:58-04:00

Survive 2 Thrive is the message Team Vera Bradley will spread as eight cyclists including two female breast cancer survivors ride in a non–stop relay race across America (<a href="http://www.raceacrossamerica.org" target="_blank">raceacrossamerica.org</a>) to benefit the Vera Bradley Foundation for Breast Cancer (<a href="http://verabradley.org/" target="_blank">verabradley.org</a>). Beth Goldsmith, a one-year breast cancer survivor and Lisa Friedman, a three–year survivor, are elated to take on this challenge. “I am so very fortunate to be able to even do this event. I hope to inspire anyone going through difficulties in life that you can come out on top and still realize your dreams even under great adversity,” says Friedman. Beginning in Oceanside, California and riding 3000 miles to end in Annapolis, Maryland, Team Vera Bradley hopes to raise awareness and funds for breast cancer research and encourage everyone to thrive in an active lifestyle. The team will blog and videotape the entire journey at <a href="http://www.facebook.com/verabradleyfoundation" target="_blank">facebook.com/verabradleyfoundation</a>. To date, the team has raised $80,000 for the Vera Bradley Foundation for Breast Cancer. Learn more about Team Vera Bradley at verabradley.org. About the Vera Bradley Foundation for Breast Cancer: The Vera Bradley Foundation for Breast Cancer is celebrating its 12th year of funding breast cancer research. With the endowment of the Vera Bradley chair in oncology, Dr. Linda Malkas at the Indiana University Simon Cancer Center and more than $10 million pledged to breast cancer research, the Vera Bradley Foundation for Breast Cancer is doing its part to eradicate breast cancer. The Foundation receives funding through the sale of Vera Bradley breast cancer awareness designs, special events across the nation and through donations on verabradley.org. About Race Across America: The Race Across America is one of the most respected and longest running annual endurance events holding legendary stature across the world over. It is one of the pinnacles of sporting accomplishments, globally seen as the highest rung of the ultra-endurance sports ladder. Since 1982, RAAM has had a rich and storied history standing as a monument to human endeavors. The Race Across America is an event so staggering that merely to finish is, for most, the accomplishment of a lifetime. RAAM inspires everyone that it touches. A monumental race contested with the utmost of sportsmanship and zeal. Truly, RAAM is larger than life. A breeding ground for champions, a testing ground for elite riders and a shining example of the strength of human spirit. About Vera Bradley: Vera Bradley handbags, luggage and accessories have recently been seen on: Desperate Housewives, Brothers and Sisters, According to Jim, Samantha Who and in more than 20 feature–length films, as well as in celebrity gift lounges surrounding the 2008 Tony Awards, 2008 Daytime Emmys and 2008 Sundance Film Festival. Fort Wayne based Vera Bradley was founded in 1982 by friends Barbara Bradley Baekgaard and Patricia R. Miller. In addition to a distinctive collection of signature handbags, Vera Bradley designs stationery, rolling luggage, innovative limited edition lines, tableware, fine rugs and eyewear.

170 Fort Wayne, Indiana

2009-06-15T10:38:00-04:00

Team Vera Bradley joins the National Race Across America Race Two Breast Cancer Survivors to Bicycle Across America

2009-10-07T10:43:27-04:00

Melissa Schenkel

2009-06-11T09:38:52-04:00

Seven Indiana Vera Bradley retailers will display and sell raffle tickets to win an exclusive Vera Bradley Hope Garden Quilt, where 100% of the proceeds will go to the Vera Bradley Foundation for Breast Cancer. This one–of–a–kind item, made with Hope Garden fabric, was hand pieced and machine quilted by two Vera Bradley Foundation for Breast Cancer volunteers. Raffle tickets may be purchased for $2 each at any of the following locations beginning Friday June 12, 2009. You can see the quilt as it travels to the Northern Indiana retailers. <table width="550" cellpadding="10" cellspacing="0" align="center"> <tr> <td width="50%"> June 12 - 23 Das Dutchman Essenhaus 240 US 20 Middlebury, IN 46540 </td> <td width="50%" valign="top"> August 6 - 8 Das Dutchman Essenhaus Quilt Show </td> </tr> <tr> <td> June 24 - July 8 Sarah Davis: in the Davis Mercantile 235 E. Main St. Shipshewana, IN 46565 </td> <td> August 11 - 25 Woldruff’s Footwear 129 S. Main Goshen, IN 46526 </td> </tr> <tr> <td> July 9 - 22 Cinnamon Stick 102 S. Main St. Middlebury, IN 46540 </td> <td> August 26 - September 8 West View Florist 1717 Cassopolis St. Elkhart, IN 46514 </td> </tr> <tr> <td> July 22 - August 5 Linton’s Enchanted Gardens 315 County Road 17 Elkhart, IN 46516 </td> <td> September 9 - 16 Linton’s Enchanted Gardens 315 County Road 17 Elkhart, IN 46516 </td> </tr> </table> The drawing will be held on Friday, September 18 at the Davis Mercantile Theatre in Shipshewana, IN. About the Vera Bradley Foundation for Breast Cancer: The Vera Bradley Foundation for Breast Cancer is celebrating its 11th year of funding breast cancer research. With the endowment of a Vera Bradley chair in oncology, Dr. Linda Malkas at the Indiana University Cancer Center and more than $10 million pledged to breast cancer research, the Vera Bradley Foundation for Breast Cancer is doing its part to eradicate breast cancer. The Foundation receives funding through the sale of Vera Bradley breast cancer awareness designs, special events across the nation and through donations on <a href="http://verabradley.org">verabradley.org</a>.

169 FORT WAYNE, Ind.

2009-06-11T09:37:00-04:00

Exclusive Vera Bradley Quilt to be Raffled Off in Indiana

2009-06-11T09:52:54-04:00

Melissa Cordial

2009-05-22T18:34:11-04:00

Mayor Tom Henry will join players and mascots from the Komets and TInCaps to raise awareness for breast cancer. Turn the Town Pink Mayoral Proclamation Thursday, May 28 One Summit Square 5:30 pm The official kick off for the Vera Bradley Classic, Turn the Town Pink is a short (20 min) event that recognizes the importance of the Fort Wayne community coming together to support breast cancer research and the work of the Vera Bradley Foundation for Breast  Cancer. The public is welcome to attend, pink attire suggested. Representatives from Fort Wayne businesses, Lutheran Health Network, and volunteers will all be in attendance. Following the event, guests may walk to the Fort Wayne TinCaps game, where the entire team will be wearing pink jerseys in support of the cause. The jerseys will be later auctioned off with the proceeds benefiting the Vera Bradley Foundation for Breast Cancer. Game tickets can be purchased by calling 482-6400 and the first 2,000 guests to call will receive a free Vera Bradley gift. Mention “Vera” when you buy your ticket, and the TinCaps will donate $1 back to the Foundation. Vera Bradley’s Distribution Center, located off of I-69 near the GM plant will be blushing with color every evening starting tonight as pink lighting will turn the typically gray building into a bright pink. Visit turnthetownpink.org or verabradley.org for more information on all of the local businesses “going pink” to raise funds and awareness. About the Vera Bradley Foundation for Breast Cancer: The Vera Bradley Foundation for Breast Cancer is celebrating its 11th year of funding breast cancer research. With the endowment of a Vera Bradley chair in oncology, Dr. Linda Malkas at the Indiana University Cancer Center and more than $10 million pledged to breast cancer research, the Vera Bradley Foundation for Breast Cancer is doing its part to eradicate breast cancer. The Foundation receives funding through the sale of Vera Bradley breast cancer awareness designs, special events across the nation and through donations on verabradley.org.

149 Fort Wayne, Indiana

2009-05-22T18:32:00-04:00

TinCaps and Komets help kick off the Vera Bradley Classic Icy and Johnny Don Pink to Support Breast Cancer Awareness

2009-05-22T18:34:11-04:00

Melissa Cordial

2009-04-17T11:45:39-04:00

The Vera Bradley Foundation for Breast Cancer centralizes social mediums in the launch of its new website. As of today, visitors to verabradley.org can: <ol> <li>Donate to the Foundation utilizing Google Checkout</li> <li>Catch up on Foundation news, events and survivor stories</li> <li>Read and comment on the Vera Bradley Foundation Blog</li> <li>Link to add the Foundation as a friend on Facebook</li> <li>Link to Follow the Foundation on Twitter</li> <li>Link to view photos on Flickr</li> </ol> “Social media is the new buzzword in marketing and fundraising. We’re proud to be cutting edge,” says Catherine Hill, Vera Bradley Foundation for Breast Cancer Executive Director. “Since fundraising is all about networking, this is an obvious next step toward increasing awareness and more funds for breast cancer research!” The pretty and (of course) pink site was designed by the Vera Bradley web team with programming support from Disruptive Ventures, Inc. based in Warsaw, Indiana. The last re-design on verabradley.org was in 2006. About the Vera Bradley Foundation for Breast Cancer: The Vera Bradley Foundation for Breast Cancer is celebrating its 11th year of funding breast cancer research. With the endowment of a Vera Bradley chair in oncology, Dr. Linda Malkas at the Indiana University Cancer Center and more than $10 million pledged to breast cancer research, the Vera Bradley Foundation for Breast Cancer is doing its part to eradicate breast cancer. The Foundation receives funding through the sale of Vera Bradley breast cancer awareness designs, special events across the nation and through donations on verabradley.org. About Vera Bradley: Vera Bradley handbags, luggage and accessories have recently been seen on: Desperate Housewives, Brothers and Sisters, According to Jim, Samantha Who and in more than 20 feature-length films, as well as in celebrity gift lounges surrounding the 2008 Tony Awards, 2008 Daytime Emmys and 2008 Sundance Film Festival. Friends Barbara Bradley Baekgaard and Particia R. Miller founded the Fort Wayne-based company in 1982. In addition to a distinctive collection of signature handbags, Vera Bradley designs stationery, rolling luggage, innovative limited edition lines, tableware, fine rugs and eyewear.

143 Fort Wayne, IN

2009-04-15T11:35:00-04:00

New site focuses on social media and interactive tools Vera Bradley Foundation for Breast Cancer Launches New Website

2009-04-17T11:48:42-04:00

The Contemporary Ceramic Studio Association (CCSA) gave $32,537 to the Vera Bradley Foundation for Breast Cancer at its annual convention in Phoenix, Arizona. Heidi Floyd, Vera Bradley Foundation for Breast Cancer development ambassador, who shared her personal story of battling breast cancer while pregnant at the convention’s Black Tie Dinner, says, “There are so many compassionate, wonderful people in the world of ceramics and this association, and I am just so honored to be able call them my friends!” Members donated artwork to be auctioned to raise funds. The international organization comprised of more than 1,000 paint-your-own pottery studios has a long history of philanthropy and celebrates this annually at the convention. “We’re looking forward to more partnership fundraising activities with the Vera Bradley Foundation in the future,” says Angie Verburg CCSA chief executive officer. About the Vera Bradley Foundation for Breast Cancer: The Vera Bradley Foundation for Breast Cancer is celebrating its 10th year of funding breast cancer research. With the endowment of a Vera Bradley chair in oncology, Dr. Linda Malkas at the Indiana University Cancer Center and more than $10 million pledged to breast cancer research, the Vera Bradley Foundation for Breast  Cancer is doing its part to eradicate breast  cancer. The Foundation receives funding through the sale of Vera Bradley breast  cancer awareness designs, special events across the nation and through donations on <a href="http://www.verabradley.org">verabradley.org</a>. About the Contemporary Ceramics Studios Association: The Contemporary Ceramics Studios Association is dedicated to the growth and development of the contemporary ceramics industry. Approximately 5 million people visited contemporary ceramic studios in 2008. Consumers can find a studio near them at <a href=“http:// www.paintyourownpottery.com”>paintyourownpottery.com or <a href="http://www.ccsaonline.com">ccsaonline.com</a>).

false

2009-03-04T18:04:00-05:00

128 Fort Wayne, Indiana

2008-11-14T18:04:00-05:00

CCSA donates more than $30,000 to the Foundation

2009-03-23T17:23:21-04:00

Vera Bradley fundraiser draws 400 women to party in pink. The fifth annual 2008 Tickled Pink Girls’ Night Out raised more than $40,000 benefiting the Vera Bradley Foundation for Breast  Cancer at an all-star event held Friday, October 3. More than 440 guests and 60 volunteers came together wearing all shades of pink to have fun and raise funds for breast  cancer research. Australian pop star Delta Goodrem delighted the crowd with two stellar performances. “You are all angels,” Miss Goodrem, who is a cancer survivor and was especially touched to be a part of Tickled Pink, said to the crowd. All money raised at the event supports breast cancer research at Indiana University Simon Cancer Center’s Vera Bradley Center for Breast  Cancer Research. “It’s the first Friday of National Breast  Cancer Awareness month and tonight is about celebrating our friends and our health,” said Catherine Hill, Executive Director of the Foundation, as she addressed attendees. “Your presence here means a lot to us.” Hill presented a check for $1.75 million to IU researchers. “This represents another incredible year of fundraising activity and Tickled Pink is the perfect time to present our annual gift toward our pledge,” said Hill. This contribution brings Vera Bradley Foundation’s total to $8.45 million toward the current $10 million pledge to support research at the IU Simon Cancer Center. The ladies-only event was held at Vera Bradley’s state-of-the art operations and distribution center. Guests enjoyed visiting with seven breast cancer specialists from the Vera Bradley Center for Breast  Cancer Research, a sneak peek at the Spring 2009 Vera Bradley collection, including the pattern Hope Garden that will benefit breast  cancer research, a silent auction, and a chocolate fountain and pink cocktails and hors d’oeuvres from 12 local caterers. “Delta definitely made it special, but the best part for me was seeing people get excited about the new product and having my family there,” said Liz Money, Vera Bradley Product Development trends coordinator. “It’s a special night for just the girls.” At the end of the evening, volunteers presented a black-and-white silk tote lined in hot pink created exclusively for 2008 Tickled Pink guests. Breast  cancer survivors received an additional gift as well. “They thought of everything,” beamed one survivor as she departed. “I’m definitely coming next year.” The 2009 Tickled Pink Girl’s Night out is scheduled for Friday, October 2, 2009. For more information, visit <a href="http://www.verabradley.org.">verabradley.org</a>. About the Vera Bradley Foundation for Breast Cancer: The Vera Bradley Foundation for Breast Cancer is celebrating its 10th year of funding breast cancer research. With the endowment of a Vera Bradley chair in oncology, Dr. Linda Malkas at the Indiana University Cancer Center and more than $10 million pledged to breast cancer research, the Vera Bradley Foundation for Breast Cancer is doing its part to eradicate breast  cancer. The Foundation receives funding through the sale of Vera Bradley breast cancer awareness designs, special events across the nation and through donations on verabradley.org.

false

2009-03-04T18:04:01-05:00

129 Fort Wayne, Indiana

2008-10-08T18:04:00-04:00

More than $40,000 raised for breast cancer research

2009-07-23T14:30:12-04:00

Australian pop star to sing at Vera Bradley’s Tickled Pink 2008 Australian pop star Delta Goodrem will be making her debut appearance in Fort Wayne on Friday, October 3, 2008, at the Vera Bradley Foundation for Breast  Cancer’s fifth annual Tickled Pink Girls’ Night Out. The 23-year old singing sensation’s debut album in the U.S., Delta, topped the charts when it was released in July. On September 24, she performed on Late Show with David Letterman. She sang a song called “Possessionless,” which talks of how chemotherapy taught her what’s important in life. (She was diagnosed and treated for Hodgkin’s Lymphoma in 2003.) Delta is committed to utilizing her talents to help raise funds and awareness for cancer research. “It will be an amazing addition to our evening,” said Catherine Hill, executive director of the Vera  Bradley Foundation. Hill said Delta is slated to perform at the entrance as guests arrive. “Our eager guests have historically lined up at the entrance about 30 minutes before the party begins.” Miss Goodrem will stay and enjoy the party and perform again on stage later in the evening. Tickled Pink is a ladies only benefit evening for the Vera  Bradley Foundation for Breast Cancer. Hosted by Vera  Bradley at their state-of-the art operations and distribution facility, guests will enjoy a sneak peak of the Spring 2009 Vera  Bradley collection, meet Vera  Bradley owners Barbara Bradley Baekgaard and Patricia Miller, visit with researchers and clinicians from the Vera  Bradley Center for Breast  Cancer Research, enjoy cocktails, hors d’oeuvres and a silent auction and receive an exclusive Vera Bradley silk handbag. Tickets for Tickled Pink are still available for $75 per person and are selling fast. Visit verabradley.org for registration information or call Lisa Bragg at (260) 207-5198.

false

2009-03-04T18:04:01-05:00

130 Fort Wayne, Indiana

2008-09-26T18:04:00-04:00

Delta Goodrem to appear at Fort Wayne Fundraiser

2009-07-23T14:27:45-04:00

A special 10-day event to raise funds and awareness for breast cancer research kicks off September 19 as Vera Bradley Foundation for Breast Cancer Development Ambassador Heidi Floyd travels to seven cites across the Mid-Atlantic. Heidi’s goal is to share her story with as many people as possible and inspire everyone who crosses her path to believe in hope for a future without breast cancer. The research funded in part by the Vera Bradley Foundation for Breast Cancer helped save her life and the life of her son. (Heidi went through chemotherapy while she was pregnant). The “Hope Trail” will feature luncheons, in-store events and even a 5K walk/run. “Each city on the Hope Trail will be unique in what it offers,” says Executive Director of the Vera Bradley Foundation for Breast Cancer Catherine Hill. “All of the people behind every event are donating time, energy and funds to make the Mid-Atlantic portion of the Hope Trail a truly spectacular event.” Proceeds from each event will go towards the Foundation’s current $10 million pledge to the Breast Cancer research team at the world-renowned Indiana University Simon Cancer Center in Indianapolis. September 19 Salem Creek, Winston-Salem, North Carolina OPEN TO THE PUBLIC (Raffles, sweets and in-store treats) Local cancer services will be in attendance to answer questions. In-store event 1 - 5 pm 694 Hanes Mall Boulevard Winston-Salem, NC 27103 Call Kay for more details. (336) 760-1717 September 20 Ballantyne, Charlotte, North Carolina OPEN TO THE PUBLIC (Benefit luncheon in a beautiful setting) Ticket cost $100 Bring your friends to this wonderful resort for a fun luncheon for a great cause! 10000 Ballantyne Commons Parkway Charlotte, NC 28277 (704) 248-4000 September 23 Steger Creek, Roanoke, Virginia OPEN TO THE PUBLIC Luncheon 12 - 3 pm 4361 Starkey Road Roanoke, VA 24018 Call Cathy or Sylvia for more details. (540) 774-0004 September 24 Steger Creek, Forest, Virginia OPEN TO THE PUBLIC Luncheon 12 - 3 pm 16890 Forest Road Forest, VA 24551 Call Abbey or Sandra for more details. (434) 525-9355 September 25 Saxon Shoes, Richmond, Virginia OPEN TO THE PUBLIC In-store event 5 - 8 pm 11800 W. Broad Street Richmond, VA 23233 Call Gary Weiner for more details. (804) 285-3473 September 26 The Lemon Drop What Not Shop, Prince Frederick, Maryland OPEN TO THE PUBLIC (Dinner, dancing and raffles) Ticket cost to be determined. Dinner 6 - 9 pm Jefferson Patterson Park & Museum 10515 Mackall Road St. Leonard, MD 20685 Call Jorgina for more details. (410) 535-3376 September 27 Annapolis, Maryland OPEN TO THE PUBLIC 5K walk/run, general donations accepted Start and finish at the intersection of B & A trail and Jones Station Road West Call Kate for more details. (410) 647-1643 For more information on the Vera Bradley Foundation for Breast Cancer or the Hope Trail, visit verabradley.org. About the Vera Bradley Foundation for Breast Cancer: The Vera Bradley Foundation for Breast Cancer is celebrating its 10th year of funding Breast Cancer research. With the endowment of a Vera Bradley chair in oncology, Dr. Linda Malkas at the Indiana University Cancer Center, and more than $10 million pledged to Breast Cancer research, the Vera Bradley Foundation for Breast Cancer is doing its part to eradicate Breast Cancer. The Foundation receives funding through the sale of Vera Bradley Breast Cancer awareness designs, special events by retailers across the nation and through donations on verabradley.org.

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2009-03-04T18:04:01-05:00

131 Fort Wayne, Indiana

2008-09-22T18:04:00-04:00

Vera Bradley Foundation for Breast Cancer Takes to the East Coast

2009-03-25T09:58:32-04:00

Headwaters Park and downtown Fort Wayne will be blushing with color on Friday, May 9, at 10:30 a.m. as the Vera Bradley Foundation for Breast Cancer and many downtown businesses “Turn the Town Pink.” The Honorable Mayor Tom Henry, Lutheran Hospital CEO Joe Dorko and Vera Bradley Co-Founder Pat Miller will kickoff festivities at Headwaters Park, downtown Fort Wayne. “The purpose of Turn the Town Pink is to unite the Fort Wayne community in raising awareness and funds for breast cancer research,” said Catherine Hill, executive director, Vera Bradley Foundation for Breast Cancer. “For the past five consecutive years, ribbon gifts have grown, and we are confident this will be our best year yet.” An estimated $310,000 has been generated over the past 10 years from ribbons. An average ribbon gift is only $18, illustrating the power of smaller donations. “As a primary sponsor since the awareness and fundraising campaign began 11 years ago, Lutheran Hospital proudly continues the tradition Vera Bradley has established,” said Dorko. “With the opening of the Lutheran Cancer Center last September, we are positioned better than ever to provide complete cancer care in one building to simplify the on-going care that often accompanies a cancer diagnosis. Lutheran’s motto ‘Hope Is Happening Here’ rings true daily and extends beyond our campus throughout the community as so many lives are impacted by cancer.” Many Fort Wayne businesses are getting involved by collecting donations inside their businesses, encouraging employees to wear pink on May 9, or by donating a portion of the proceeds from sales on May 9 to the Vera Bradley Foundation for Breast Cancer. The Fort Wayne Parks & Recreation Department will also turn the Freimann Square fountain pink using special lighting. Volunteers will hang ribbons beginning at 8:30 a.m. on Friday at: Freimann Square, City County Building, Courthouse Green, One Summit Square and eventually all Vera Bradley Golf & Tennis Classic venues. Each of the ribbons will have a name on it in honor or in memory of a loved one. Ribbons may also be purchased to encourage and support loved ones to conduct monthly breast self-exams, have clinical breast exams or mammograms annually or to demonstrate your own commitment to stay proactive. For a $5 donation, the public can purchase ribbons on-site at Headwaters park Friday morning or may visit turnthetownpink.org to purchase ribbons throughout the month of May. Turn the Town Pink Ceremony Agenda May 9, 2008 Headwaters Park 10:30 AM Master of Ceremony Barb Richards Welcome Mayor Tom Henry Opening remarks Catherine Hill, Executive Director Vera Bradley Foundation for Breast Cancer Comments Joe Dorko, CEO Lutheran Hospital Beth Goldsmith, survivor Closing remarks Patricia R. Miller, Vera Bradley Co-founder About the Vera Bradley Foundation for Breast Cancer: The Vera Bradley Foundation for Breast Cancer is celebrating its 10th year of funding breast cancer research. With the endowment of a Vera Bradley chair in oncology, Dr. Linda Malkas at the Indiana University Cancer Center and more than $10 million pledged to breast cancer research, the Vera Bradley Foundation for Breast Cancer is doing its part to eradicate breast cancer. The Foundation receives funding through the sale of Vera Bradley breast cancer awareness designs, special events by retailers across the nation and through donations on verabradley.org.

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2009-03-04T18:04:02-05:00

132 Fort Wayne, Indiana

2008-05-07T18:04:00-04:00

Vera Bradley turns the town pink

2009-03-23T17:08:52-04:00

The fourteenth annual Vera Bradley Classic Golf & Tennis Tournament raised $1,045,250 during a three-day national event, held in Fort Wayne, Indiana. More than 600 participants and 300 volunteers came together to have fun and raise funds for breast cancer research. Women from more than 12 states came to Fort Wayne for the nation’s largest women’s amateur golf and tennis charity event. All money raised at the event supports breast cancer research at the Indiana University Cancer Center in Indianapolis, a nationally ranked cancer center. The funds raised this year will be the second payment on a $6.8 million pledge made to the Indiana University Cancer Center last year bringing the total amount pledged to $10 million. “This is a group effort. To break a million dollars for breast cancer research is truly an accomplishment! Every individual, company or foundation, whether they made a $5 or $20,000 donation should be proud to be part of this success,” says Catherine Hill, Vera Bradley Foundation for Breast Cancer Foundation Development Director. The Vera Bradley Foundation endows a chair in oncology, Dr. Linda Malkas, and her 16-member research team at the Indiana University Cancer Center. “After working with test tubes for 17 years, this event allows me to talk to people who have been affected by this disease. For me, the Vera Bradley Classic puts a face on breast cancer.” says Dr. Linda Malkas. About the Vera Bradley Foundation for Breast Cancer: Established in 1998, the Vera Bradley Foundation for Breast Cancer raises funds for breast cancer research, programs and services. The Foundation receives support from the sale of special Vera Bradley's Pink Elephants handbags, luggage, and accessories, as well as from events such as the Vera Bradley Classic.

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2009-03-04T18:04:03-05:00

135 Fort Wayne, Indiana

2007-06-06T18:04:00-04:00

More than $1 million raised for breast cancer research

2009-03-23T17:00:38-04:00

The Vera Bradley Foundation for Breast Cancer is increasing its support of the Indiana University Cancer Center with a $6.8 million gift, bringing the total commitment by the Fort Wayne, Indiana-based foundation to more than $10 million in gifts to IU.

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2009-03-04T18:04:04-05:00

The gift will support the IU Breast Cancer Research Program, a multidisciplinary program that includes basic science and clinical investigators from 11 departments at Indiana University and the IU School of Medicine. Co-leaders of the program are George Sledge, M.D., the Ballvé Lantero Professor of Oncology and professor of medicine, and Linda Malkas, Ph.D., the Vera Bradley Professor of Oncology and professor of medicine. "The Vera Bradley Foundation has for many years given extraordinary support to the Breast Cancer Research Program of the IU Cancer Center, for which we are profoundly grateful," said IU Cancer Center Director Stephen D. Williams, M.D., H.H. Gregg Professor of Oncology and professor of medicine. "The funds have given us the ability to continue our groundbreaking research which provides patients with better treatment outcomes than ever." The Vera Bradley Foundation previously has made two major gifts to the IU School of Medicine: the first was in 2001 which endowed the Vera Bradley Chair of Oncology that supports Linda Malkas’ research. The second, in 2005, established the Vera Bradley Breast Cancer Research Endowment. The current gift to the IU Breast Cancer Research Program was announced Monday evening in Fort Wayne at the conclusion of the Vera Bradley Classic, a women’s golf and tennis tournament that supports the foundation. This is the 13th year for the classic and more than 600 golf and tennis players and 250 volunteers participated in the weekend event June 2-4. "How exciting it is that the Fort Wayne community has played such a tremendous part in the advancement of breast cancer research," said Barbara Bradley Baekgaard, president and co-founder of Vera Bradley. "The Vera Bradley Foundation and the IU Cancer Center team are dedicated to finding a cure." The IU Cancer Center is an active participant in the state’s life sciences initiative. For more information on the IU Cancer Center, visit www.cancer.iu.edu. The Vera Bradley Foundation for Breast Cancer was established by the Vera Bradley company, headquartered in Fort Wayne, Ind., in 1998. Vera Bradley manufactures quilted, cotton handbags, luggage and accessories for the gift industry.

136 Indianapolis

2006-07-06T18:04:00-04:00

From the Indiana University School of Medicine Worthy Purse Strings Tie Vera Bradley Foundation $6.8 M Gift to IU Cancer Center

2009-03-24T16:45:04-04:00

The thirteenth annual Vera Bradley Classic festivities kick-off with a Friday night party at Wildwood Racquet Club. The Classic, a premier women’s golf and tennis tournament raises funds for the Vera Bradley Foundation for Breast Cancer. Events will take place throughout the weekend concluding on Monday evening. The media are welcome at all events. However, Monday evening’s awards ceremony promises to be particularly exciting as more than 800 Fort Wayne community members are expected to attend when the Classic’s impressive fundraiser check will be presented, as well as an exciting new announcement!! To date, more than $4 million for breast cancer research and programs has been raised through the Foundation. Event Schedule: <div style="margin-left: 40px;"> Friday, June 2nd: Vera Bradley Classic Kick-off Party and Tennis Pro Exhibition at Wildwood Racquet Club: Public Welcome 6:30 p.m. - 9:30 p.m. $10 entrance fee Saturday, June 3rd: Tennis matches throughout the day at Wildwood Racquet Club (7am - 5:30pm) Tennis Celebration Dinner at 6:30pm at Sycamore Hills Monday, June 5th: Golf throughout the day at Sycamore Hills Golf Club (7:15 a.m. - 6:00 p.m.) Orchard Ridge Country Club (Shotguns at 9:30 a.m. and 1:30 p.m.) Celebration Dinner & Check Presentation at Sycamore Hills Golf Club (7:00 p.m.) (Media Parking Provided) Special Guest Speakers: • Cheri Daniels, Indiana’s First Lady • David Johnson, President and CEO of BioCrossroads • Linda Malkas, Vera Bradley Chair in Oncology </div> <div style="padding-top:30px;"> About the Vera Bradley Foundation for Breast Cancer: Established in 1998, the Vera Bradley Foundation for Breast Cancer has raised more than $4 million for breast cancer research, programs and services. <a href="http://www.verabradley.org">www.verabradley.org</a> </div>

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2009-03-04T18:04:04-05:00

137 Fort Wayne, Indiana

2006-06-02T18:04:00-04:00

2006 Vera Bradley Classic

2009-03-25T09:57:58-04:00