Facebook Fundraising
Facebook fundraising is an excellent opportunity to share with your friends and family your goal to support breast cancer research. Whether you are creating a fundraiser to ask for donations in lieu of gifts, celebrating a loved one affected by breast cancer, or if this cause is near to your heart for another reason – Facebook makes a great platform to raise donations.
How to Create a Successful Facebook Fundraiser
Facebook allows users to create fundraisers to celebrate their birthday by raising money for a nonprofit of their choice. Users can start asking for donations two weeks before their birthday. Here is how you can create a successful fundraiser through Facebook.
Share with Close Friends and Family
Creating a birthday fundraiser on Facebook allows many of your friends and family to easily access the information and make a donation. Consider sharing your fundraiser with close friends and family through a private message. This not only ensures they see it (because Facebook is a busy place!) but also you will likely receive more donations. A personal ask will let them know this fundraiser is important to you.
Add a Personal Touch to your Post
Adding a personal touch to your post to announce your fundraiser is a great way to show why you chose to support breast cancer research. A personal touch could be anything from a story about a loved one who had or has breast cancer or simply the reason you chose to donate to breast cancer research.
Update Users with Milestones
When you set up your fundraiser, Facebook will ask you to set a goal. As you get closer to your goal let your friends know by updating them with a post. Keeping them updated as you continue to raise money could encourage others to participate.
Provide Incentives
A beneficial way to increase your donations is to participate in Facebook’s match program. You are able to set an amount that you are comfortable matching once you start the campaign. The good news is that you can even activate this once the campaign has started. This can help raise more donations for your cause!
Show your Thanks
It’s important to thank all your friends and family who are donating to your fundraiser along the way. Give them a shoutout and share your gratitude in a comment or post!
In addition to the tips listed above, when you are setting up your campaign there are a couple of different ways you can make your fundraiser stand out. This can be done by adding a custom title and cover photo to your fundraiser. Now that you've learned the tips to creating a successful Facebook fundraiser, you are ready to start raising donations to support breast cancer research!