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Store Spotlight: Vera Bradley Retailer Irene & Co.

Panama City, Florida — Vera Bradley Retailer Irene & Co. in Panama City, Florida, held their Annual Tickled Pink event Thursday, October 8.

The "friendraiser" included live music, pink ribbons and luminaries in honor of those touched by breast cancer, and guest speaker Heidi Floyd, Foundation Development Ambassador. This is the store's second year hosting the event, which raises funds for the Vera Bradley Foundation for Breast Cancer.

Irene & Co.
700 Pier Park Dr.
Panama City, FL







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From the Executive Director:

Catherine Hill “If you ask me how and why the Foundation has been so successful, I'm the first to tell you it has a lot to do with these two special ladies.” Continue


Meet Heidi Floyd

Heidi Floyd At two months pregnant with her son, Heidi Floyd, a happily married mother of four, was… Continue


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©2010 Vera Bradley Foundation for Breast Cancer
P.O. Box 80201 • Fort Wayne, IN 46898-0201 • (260) 207-5186 • foundation@verabradley.com